On Tue, Jul 27, 2010 at 7:06 PM, Steve Timko <[email protected]> wrote: > > > On Tue, Jul 27, 2010 at 2:09 PM, Kevin M. <[email protected]> wrote: > >> >> If affiliates wish to remain viable, and I'm not suggesting they >> should, they need to expand and enhance local news coverage. They need >> to become tools for the community. They need to do the opposite of >> what has been going on the last year or so. > > > Our local NBC affiliate is adding a new public affairs show to run at 4:30 > p.m. through the election season and then through the biannual legislature, > which should start in February and end in June. > But they've also gotten rid of their weekend anchors and use their sports > guy as a weekend anchor. He was also filling in for not one but both morning > news personalities. They also bounced their veteran female morning news > anchor for someone who is about the same age but appears to be fresh out of > college. The morning male anchor is married to the hottie evening news > anchor, so I think he's less expendable. > Maybe the message here is volume, not depth.
In a recession, revenues go down, meaning budgets go down and staff gets laid off. The recession is questionably starting to ease and it will be interesting to see if local TV station revenues will go up as well and if TV news staffs get beefed up again. Or the post-recession money will bypass local TV and cutbacks will continue. Tom -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en
