Hashtags primarily evolve two different ways. First they are -- in fact -- generated by the users, sometimes using common sense (#OWS for Occupy Wall Street or #RIPWhitney when Whitney Houston died), other times as a fluke (#MyPenisAsAMovieName). The second way a hashtag starts is through a promotional campaign -- large companies have realized the power of Twitter versus conventional marketing and can guide people to info about their product of choice (#DarkKnightRises).
I tend to use hashtags to inject a punchline to a joke or to attract the attention of a company that has ticked me off (#DoNotBuyFromHomeDepot gets a prompt and satisfying response). On Thu, Jul 26, 2012 at 10:29 PM, PGage <[email protected]> wrote: > I am on the Twitter, but have never really used it much, and do not really > understand it that well, especially those "hashtags". Occasionally I will go > on there to see what some of the people I "follow" are saying from time to > time. Today I happened upon the #RomneyShambles hashtag while checking on > something else, and was impressed with how consistently funny many of the > posts were (so many of the posts I have seen on other trendy hashtags are > just stupid). > > Anyway, all of that prompts this: Where do these hashtags come from? Is > there some central person at the Twitter who sets them up, or are they some > kind of emergent property of the stream? If the latter, shouldn't we see a > lot of failed variations - tags that people tried to start but did not > attract a critical mass? > > -- > TV or Not TV .... The Smartest (TV) People! > You received this message because you are subscribed to the Google > Groups "TV or Not TV" group. > To post to this group, send email to [email protected] > To unsubscribe from this group, send email to > [email protected] > For more options, visit this group at > http://groups.google.com/group/tvornottv?hl=en -- Kevin M. (RPCV) -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en
