Perhaps, but it it’s not because the SB commercials are on the whole actually entertaining, it’s because they have marketed the SB commercials as entertaining.
I learned over Thanksgiving during a long, intense and joyful conversation with three of my early 20s nieces that I have heard of 3 Taylor Swift songs (this after I had proclaimed at the table that I could not recognize a single Swift song, leading to getting charmingly serenaded to like 25 songs that all sounded roughly the same, but to which the words of three I recognized). I would so much rather be exposed to 3 or 4 brief cutaways to Taylor Swift during the Super Bowl than even one SB commercial. Sent from Gmail Mobile On Tue, 30 Jan 2024 at 2:11 AM JW <[email protected]> wrote: > > *The NFL’s success at convincing such a large fraction of the population > > that Super Bowl commercials are so much more entertaining than regular > > commercials that they justify watching the game for non fans still ranks > in > > my book as the number one marketing achievement if the modern age. > > I think the advertising industry gets credit for that, not the NFL. As > someone once said about the Super Bowl, "It's like we have a deal with the > advertisers. They'll try to make entertaining commercials, and we'll > watch." (And, yes, some of those commercials succeed more than others.) As > long as they're spending $7 million for 30 seconds, they can afford to > throw a few extra bucks at the production, and even the promotion: I'm > already starting to see commercials previewing Super Bowl commercials. > > -- > You received this message because you are subscribed to the Google Groups > "TVorNotTV" group. > To unsubscribe from this group and stop receiving emails from it, send an > email to [email protected]. > To view this discussion on the web visit > https://groups.google.com/d/msgid/tvornottv/CAKSNnOEMtmFtoq3v8X%3Dr2roYyHgLGrPSZbJifXjpzXhaGDsYZQ%40mail.gmail.com > <https://groups.google.com/d/msgid/tvornottv/CAKSNnOEMtmFtoq3v8X%3Dr2roYyHgLGrPSZbJifXjpzXhaGDsYZQ%40mail.gmail.com?utm_medium=email&utm_source=footer> > . > -- You received this message because you are subscribed to the Google Groups "TVorNotTV" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. To view this discussion on the web visit https://groups.google.com/d/msgid/tvornottv/CAKGtkYKamZCCPp4LtED7Y5kj8M2FQaFHoKY2-1WdLU29rZJi1Q%40mail.gmail.com.
