On 4/30/07, Scott Hill <[EMAIL PROTECTED]> wrote:
OK, for those of us who aren't smart enough to figure it out yet, what does SEO mean?
SEO is Search Engine Optimization. Much of it is black magic and/or rain dancing. (The difference being that black magic works but no-one knows how, while rain dancing is impressive to the customer but doesn't work.) The bottom line in SEO, as far as I'm concerned, is that if you have solid content, well-written (spelled right and grammatically correct) copy, use your tags the way they're meant to be used according to the w3c, make sure your HTML validates, and if your site works in Lynx (or another text-only browser), then you've done all you can reasonably do toward making your site work for search engines. Anything in addition to this is, imho, black magic and may not work on the next page rank algorithm upgrade. The practical upshot to the paragraph above is: Avoid Flash for content, don't use JS that breaks your site when JS is turned off (a la Jacob's earlier email), and don't put text in an image if you can possibly avoid it. Oh, and validate your HTML.
Also, Daniel, you mention pre-loading. What, exactly, does pre-load mean?
It's when you load the information and/or images before the customer actually requests them. It takes a bit off time to load them, so if you wait until the customer requests the info, it feels laggy. If you load it beforehand, you can give it to them as soon as they click. Dan _______________________________________________ UPHPU mailing list [email protected] http://uphpu.org/mailman/listinfo/uphpu IRC: #uphpu on irc.freenode.net
