Where is the best place to put the "español" button on that page so that it is easy for spanish speakers (or readers in this case) can easily find it?

The "/en/front.html" received 88 hits this period while "/sp/ prog1.html" received 29, so the english side is definitely more popular, but the spanish side isn't non existent.

Justin Giboney

On Jun 11, 2007, at 8:21 AM, Wade Preston Shearer wrote:

I am in charge of maintaining the content of this website (www.westernbotanicals.com). I have little control over the design right now. But I just found out, through google analytics, that the first page has a 20% exit rate. So what can we do to the first page in order to retain visitors better, but still incorporate both languages.

I consider that page just as bad as a flash loader or a click to launch site page. People want your content immediately. They don't want a second step. How do your demographic break up? Do you really have a 50-50 split between the languages? I'd pick on, load this page…

http://www.westernbotanicals.com/en/front.html


…by default and then put an obvious feature for them to switch languages.


I'd at least do that for starters.
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