Hi Tom, My sense of things matches yours… however, with mass mailings it's pretty easy to know how much each mailing cost… how do you determine the "value/cost" of something that is free? … especially if it's always been free…
be well, randy ----- On Apr 4, 2013, at 8:58 AM, Thomas McGrath III wrote: > I am not a tax consultant so be warned! I was thinking marketing expenses > like mass mailings that drive business to your business sounds about the same > as an app that was paid for/developed to do the same thing??? maybe not… > > Tom > -- Tom McGrath III > http://lazyriver.on-rev.com > [email protected] > > On Apr 4, 2013, at 8:54 AM, Randy Hengst <[email protected]> wrote: > >> I'm just catching up on this strand… a related question. >> >> Given that it's tax season in the US, for folks who sell and give away apps… >> do the free apps count somewhere as a business expense? >> >> be well, >> randy >> ------ >> On Apr 3, 2013, at 1:36 PM, Scott Rossi wrote: >> >>> Hi Ender: >>> >>> One popular approach at the moment is "freemium" -- make the app free but >>> include additional content that can be purchased/downloaded in-app. Maybe >>> this is a possibility for you. >>> >>> Depending on how much content you have, you might be able to produce >>> "light" and "full" versions of a book app, so potential customers can >>> preview before they buy. >>> >>> I also think your "scenario 1" is reasonable. It's useful to have >>> different paid and free apps -- you can use a free app to drive downloads >>> of a paid app. >>> >>> Regards, >>> >>> Scott Rossi >>> Creative Director >>> Tactile Media, UX/UI Design >>> >>> >>> >>> >>> On 4/3/13 10:05 AM, "Ender Nafi Elekçioğlu" <[email protected]> wrote: >>> >>>> Hello all, >>>> >>>> I marked the question as [OT] since it's not a technical one. >>>> Recently, we've finished an app, it's ready to be published >>>> but we're uncertain to sell or give it for free. >>>> Up to now, we were building business apps for corporates, >>>> so it wasn't an issue for us to sell or give free. >>>> >>>> So, this ground is new to us. >>>> >>>> A little detail: >>>> Two months ago we published an app for pre-school children much like an >>>> audiobook, >>>> pages with static pictures were flipping while a voice-over's speaking >>>> the story. >>>> And it was free. >>>> >>>> It's downloaded ~2000 copies in 7 weeks. >>>> {I know that this is low but our market is very small for now, as our app >>>> is in Turkish. >>>> Soon, we'll publish it in English, too.} >>>> >>>> Now, we finished the second one in this genre. >>>> This one has two significant enhancements compared to first one. >>>> * The eyes and mouths of the shapes {it's a birthday party for the >>>> geometrical shapes like circle, square, etc.} >>>> are blinking and opening / closing while they're talking. >>>> At the party, there are flying notes by the music and swinging stars on >>>> the branches of trees. >>>> So, it's more live, kinda like a cartoon. >>>> * It has a color book for the children to color the shapes which they've >>>> met in the story. >>>> You can find the base and not-fancy version of this drawing page here >>>> (http://cloud.keehuna.com/2J1a1n0B4035), if you want. >>>> >>>> >>>> ~ >>>> Scenario 1 as an answer: >>>> Don't sell it, give this one and succeeding 3 ~ 4 apps for free. >>>> Build a trust-relationship between you and your customers. >>>> Get experience with animations and stories and sounds etc. >>>> Maybe after a year or so and a couple of apps, you can start to sell the >>>> new ones. >>>> >>>> ~ >>>> >>>> Scenario 2 as an answer: >>>> Time is money, sell this one; it's a cool app and worth a buck. >>>> Otherwise, people will get used to obtain them free; >>>> then they won't want to pay for new ones. >>>> Besides, there's a saying as *I'm not rich enough to buy cheap things*. >>>> People value expensive things. >>>> Giving it free will depreciate this app. >>>> Sell this one, then give another one or two free, then sell another one, >>>> keep going like that... >>>> ~ >>>> >>>> >>>> >>>> Which way seems right to you, could you give any advice? >>>> Any insights much appreciated… >>>> >>>> >>>> Best, >>>> >>>> ~ Ender Nafi >>>> >>>> ~… together, we're smarter …~ >>>> _______________________________________________ >>>> use-livecode mailing list >>>> [email protected] >>>> Please visit this url to subscribe, unsubscribe and manage your >>>> subscription preferences: >>>> http://lists.runrev.com/mailman/listinfo/use-livecode >>> >>> >>> >>> _______________________________________________ >>> use-livecode mailing list >>> [email protected] >>> Please visit this url to subscribe, unsubscribe and manage your >>> subscription preferences: >>> http://lists.runrev.com/mailman/listinfo/use-livecode >> >> >> _______________________________________________ >> use-livecode mailing list >> [email protected] >> Please visit this url to subscribe, unsubscribe and manage your subscription >> preferences: >> http://lists.runrev.com/mailman/listinfo/use-livecode > > > _______________________________________________ > use-livecode mailing list > [email protected] > Please visit this url to subscribe, unsubscribe and manage your subscription > preferences: > http://lists.runrev.com/mailman/listinfo/use-livecode _______________________________________________ use-livecode mailing list [email protected] Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-livecode
