If you want to change the logo, I recommend doing it the professional/business way: putting up some money and hiring a good design firm. They've done it before and have a broader perspective. Basically, let them ask you the questions about the brand; no design back seat driving from you; choose among the alternatives they give you, or ask for more.
Best, Thomas On Tue, Oct 28, 2014 at 9:14 AM, Andy Wenk <[email protected]> wrote: > Hi, > > first of all thanks to Joan for bringing this up. As Paul stated, if > someone is feeling attacked we should discuss it. > > I have viewed (if not gazed) the logo for several minutes. I can understand > that someone is seeing a man with a maybe vulgar attitude. I personally > don't see that. The whole idea combined with the "Relax" statement fits > perfectly together. > > Then I started to ask Luigi, our senior designer, and asked him what he > sees. He said "a relaxed man on a couch" (he did not know the term relax > btw.). I asked him why he said "a man". He answered, because mostly men are > hanging around on a couch like this. > > So yes, it is a relaxed man and someone could interpret his attitude vulgar > or offensive. But it's still a relaxed man with no other intention. Nothing > more. I am not sure why someone could assume, that the logo's meaning or > intention should be something else than that. > > As a member of this community, I am feeling very responsible to not harm > anyone. Be it women or men. In this case, I don't see a problem personally > but I will for sure help to find a solution if we decide to change the > logo. > > First shot for a minimal change: let the man cross his left leg over his > right leg. Unfortunately this is not simple to do as my colleague Luigi > noted. It would mean to also change the position of the man and maybe the > size of the couch. > > Cheers > > Andy > > > > On 28 October 2014 08:40, Pedro Narciso García Revington < > [email protected]> wrote: > > > I like the logo and I do not see the reason to change it. > > > > 2014-10-28 1:27 GMT+01:00 Joan Touzet <[email protected]>: > > > > > At 3 different conferences I've attended in 2014: CloudantCON 2014, > > > OSCON 2014 and Velocity NYC 2014, I've been approached by people > > > complaining about the CouchDB logo. The argument is that the logo looks > > > like a man who is posed in a suggestive way, or as one person put it, > > > "showing you his crotch and inviting you over." > > > > > > These were not lighthearted expressions of concern to me over drinks - > > > they were heartfelt complaints from people who care about CouchDB and > > > its image in the open source community. > > > > > > I must admit I didn't think it was an issue at first, but like the > > > saying goes, once you've seen it, you can't un-see it. > > > > > > As a reminder here is our current logo: > > > > > > > > > https://svn.apache.org/repos/asf/couchdb/supplement/logo/couchdb-logo.png > > > > > > Or in SVG: > > > > > > > > > https://svn.apache.org/repos/asf/couchdb/supplement/logo/couchdb-logo.svg > > > > > > I'd like to propose improving the logo with a new drawing that keeps > the > > > same theme - red couch, reclining figure in white - but alters the pose > > > to be a bit less suggestive. Other suggestions are welcome, naturally, > > > but a redrawn current-style logo probably has the least objections. > > > > > > Of course, if we agree to such a change, I'll need your help. I can't > > > draw, and I'm sure many of the rest of you can't either. If you're an > > > artist, and you agree, would you consider posting an altered logo in > > > reply to this thread that fixes the problem? > > > > > > You can find all of the source files (Adobe Illustrator) at: > > > > > > https://svn.apache.org/repos/asf/couchdb/supplement/logo/ > > > > > > -Joan > > > > > > > > > > > > -- > Andy Wenk > Hamburg - Germany > RockIt! > > GPG fingerprint: C044 8322 9E12 1483 4FEC 9452 B65D 6BE3 9ED3 9588 > > https://people.apache.org/keys/committer/andywenk.asc >
