Thanks Matt,

This is mostly true, but how to achieve that is another thing...
Also it seems that it's not specific to OFBiz among ASF projects, though of 
course OFBiz is atypical as an Apache TLP project.
As Anil outlined we need our Canonical (or Red Hat if you prefer ;). Though we 
could also wonder why this has not appeared so far. I
guess the ASF licence is one clue. Also is there an Apache TLP project which is 
doing better than us on this aspect? Is it not
rather because of the "ASF business model" (if we can think about a business model for a fundation..) that things stay as they are: IBM uses HTTPD and Geronimo, ServiceMix/ActiveMQ are backed by Progress Software/FUSE, Jackrabbit has Magniolia and Day, etc. but I think there is never a sole company behing an Apache Project, by design: it would not be accepted. What are really these communities around our competitors?

BTW it's from a link Anil gave that I found how the ASF is viewed from a 
marketing expert at Canonical
http://news.cnet.com/8301-13505_3-10159925-16.html?tag=mncol;txt
One thing he does not speak much about though is that there are dozens of 
projects at the ASF. So we can't expect the ASF to do the
marketing for us. There has been already a huge marketing effort for a year 
(yes, huge for the community). We are now facing new
competitors like Magento on the eCommerce side and openERP on the backend. 
Let's see how things will turn on the long term, exciting
isn'it?
BTW as Anil (and you implicitly) said, I'm also persuaded that OFBiz community 
has a sustainable model because
1) Nobody (but the ASF) owns OFBiz
2) We don't need to feed share holders
3) We have a very good data model
4) We sit on the J2EE paradigm
5) The community is active
...

Jacques

From: "Matt Warnock" <[email protected]>
I have to agree with Ruth on this one.  The question is, what is the
OFBiz "community", is it users or developers?  The question has lots of
implications, and deserves careful thought.

If venture capitalists (a community I know something about) are willing
to invest $3MM euro to increase OpenERP market share, then 1) they see a
product that can increase its revenues (and profits) by at least 10-100X
in the next 3-5 years, and 2) they see a path to liquidity (public
offering or sale), whereby they expect to recoup their investment.

I agree with Jacques that OpenERP is an inferior solution.  Yet he loses
contracts to OpenERP.  Why?  Partly because OpenERP looks more polished
and finished, and appearances are in fact important.  However, the
bigger issue is that OpenERP is more user-friendly (meaning more
inviting to users, who are not developers).

The general perception in the OFBiz community seems to be that if you
want an ERP solution, you will need to customize it.  For that, you need
a developer, and we are those developers.  So if you want an OFBiz
solution, pay us and we'll get you a custom OFBiz solution-- otherwise,
don't waste our time.

Sorry, but that attitude is ass-backwards.  You have the cart driving
the horse.  Even record and movie companies (the most ass-backward
marketing people on the planet) know that they don't get people to buy
records without radio play, or movie tickets without trailers.  Even
low-life drug dealers grasp the simple marketing concept of the "loss
leader"-- you can get more people using your product by giving it away
for free, initially.  In my business, we give away lots of free samples
because it it the best way to get people converted to our products.
People need to know up front what value they are going to get, and also
how much it is going to cost.

As an end-user with OpenERP, you get that information (I looked hard at
OpenERP a few months ago), but with OFBiz, you really don't.  You have
to look really hard (under the hood) to see the things that make OFBiz
better, and as developers, you probably all know what those advantages
are.  OFBiz's weaknesses, on the other hand, are right on the surface--
the very things that Ruth complains about.

Choosing any ERP solution is a hard, painful task, and the initial
difficulty of evaluating and customizing OFBiz makes it a harder choice
than most.  Inertia (personal and institutional) definitely works
against acceptance and adoption of OFBiz, initially.

If OFBiz had a polished, truly "OOTB" solution, then users could try it
and (hopefully) find it immediately useful, at least for some limited
applications.  Once the nose of the camel gets inside the tent, the rest
of the body will follow.  use breeds curiosity, and the incremental cost
(other than learning curve) of using more features and applications is
zero, so the learning process is encouraged.  Soon, the customer is
fully committed and using OFBiz for many things, but inevitably, there
are some customizations they would like to make.  Cha-ching!  Customers
create themselves.  Instead of a "missionary sale", you have more
customers than you can service, and they are looking for you, instead of
the reverse.

That is the difference between OpenERP and OFBiz in a nutshell.  From a
user's perspective, OpenERP delivers benefits first and costs later,
while OFBiz demands costs up front and delivers the benefits later.
Which way do you think is the FASTEST path to a LARGE user community?
The venture capitalists have already cast THEIR vote.

On Wed, 2010-02-24 at 14:31 -0500, Ruth Hoffman wrote:
Hi Anil:
I'm sure this will start an avalanche of responses all directing vitriol
towards me. Rest assured I don't take any attacks personally:

First off, IMHO, encouraging community contributions IS a problem for
OFBiz. The "community" as you so correctly point out is one of software
developers. There is much more to bringing a product to market, or more
importantly, surviving to play another day, than software development
and copious amounts of code contributed to a source code repository.

Secondly, OFBiz will never survive, let alone grow, if there are no new
adopters (end-users, service providers or whatever you want to call
them). I further argue that the project won't get any new adopters by
sticking its collective head in the sand and ignoring real world issues
like release management, quality control and my favorite, documentation
and training.

And to your point about selling "services". I'm curious. Since you
brought it up, what services does HotWax sell that help promote the
health and well being of the OFBiz project? Or is that not what you do?
Maybe I don't understand.

Well I for one feel really comfortable saying that I sell a "product"
that helps promote the health and well being of OFBiz. Probably the only
one out there? Not only that, my product is reasonably priced to
encourage new OFBiz adopters. If you can afford to buy a week's worth of
Starbuck lattes, you can afford to purchase my product. Does that make
me a "Company" backing OFBiz? LOL!


Regards,
Ruth

----------------------------------------------------
Find me on the web at http://www.myofbiz.com or Google keyword "myofbiz"
[email protected]


Regards,
Ruth

Anil Patel wrote:
> Here is another blog http://news.cnet.com/8301-13505_3-10458449-16.html
>
> One interesting issue these Company driven projects are struggling (evedent 
from reading these blogs) with is, encourage
> community to contribute. In Ofbiz we don't have this issue, Ofbiz is build on the 
concept of "Community driven software
> development"
>
> I feel confident that OfBiz will live longer and grow much more quickly then 
usual software open source software dragged by
> corporations. Ofbiz service providers can focus on their core activity "Sell 
services", and not really wonder around to get
> funding to keep project alive and moving.
>
> Thanks and Regards
> Anil Patel
> HotWax Media Inc
> Find us on the web at www.hotwaxmedia.com or Google Keyword "ofbiz"
>
> On Feb 24, 2010, at 11:14 AM, Anil Patel wrote:
>
>
>> Jacques,
>> Why do you think so?
>>
>> It does not take too long to use 3M euros. And they are trying to make 
community contribution thing work for them, We got it
>> working  for years.
>>
>> In case of OpenERP, One provider is dominating the community. In case of 
Apache Ofbiz we don't encourage that. Its up to
>> providers to decide how they want to use OfBiz for building their business.
>>
>> Thanks and Regards
>> Anil Patel
>> HotWax Media Inc
>> Find us on the web at www.hotwaxmedia.com or Google Keyword "ofbiz"
>>
>> On Feb 24, 2010, at 10:15 AM, Jacques Le Roux wrote:
>>
>>
>>> Maybe the future of OFBiz in Europe (and even in USA it seems) will be 
harder...
>>>
>>> http://fptiny.blogspot.com/2010/02/openerp-raises-3-million-euros.html
>>>
>>> Or maybe this ERP will not be Open-Source longer in the future...
>>>
>>> Actually it was the last of the Open-Source ERPs to not follow this way (though 
I"m not sure for ERP5)
>>>
>>> The strategy : 
http://robertogaloppini.net/2009/06/01/open-source-business-strategy-openerp-and-long-term-sustainability/
>>>
>>> Jacques
>>>
>>>
>
>
>


--
Matt Warnock <[email protected]>
RidgeCrest Herbals, Inc.



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