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2003-02-11
This guy has an error that needs to be pointed out.
There are actually litre sizes of wine and whisky. They are rare, but they
exist. The quart sizes were changed to litres. It was the old
four-fifths quart, popularly stilled called "the fifth" that became the 750 mL
size. The fifth was actually 757 mL, so the reduction only resulted in a 7
mL decrease. In fact the 750 mL size is a 50 mL increase over the European
standard of 700 mL.
I don't understand why this guy insists that metrication
must mean reduction in sizes? If milk and milk products are sold in every
country in the world in 1 and 2 L sizes, why would the US be different and go
with odd sizes like 750 mL and 1.75 L? That makes no sense.
I think you need to contact him back and point out these
facts to him.
John
----- Original Message -----
Sent: Tuesday, 2003-02-11 14:46
Subject: [USMA:24813] Fwd: Milk by the
liter
Sent to the American Dairy Association's Boston branch.
"Erik
Rasmussen"
lk1.com>
cc: Subject: Milk by the liter 2003-02-11 13:40
I remember
when the Carter Administration tried to convert the entire country to the
metric system in the late 1970s by Executive Order. Congress and most
industries were against it, so it never happened. The one exception was the
liquor industry which immediately converted the half gallon to 1.75L and
still charged the � gallon price. The quart became 750 mil.
I
suspect the same would occur in the dairy industry. The next time you are
in a supermarket look for Garelick's "Kids Milk". It's in a 1.75L package
with the ounces stated as well. This is a different Received: from
fmneast-MTA by raptor-nw.fedmilk1.product category so you shouldn't really
compare prices with a regular � gallon of milk, but a � gallon it's
not. I haven't heard of anyone pressing for a metric conversion so I
doubt it is likely in the near future.
Erik
Rasmussen
----- Message from "MABoston Boston"
<[EMAIL PROTECTED]>on Tue, 11 Feb 2003 12:19:56 -0500 -----
To:
"Erik Rasmussen" <[EMAIL PROTECTED]>
Subject: Fwd: Milk by
the Liter
>>> <[EMAIL PROTECTED]>02/11/03 11:58AM
>>> Is there any chance that the dairy industry will convert its
packaging to the metric system? It seems as though many other
beverage/food industries have begun or completed their changeover to metric
sizes for consumer products. An example is the soft drink industry,
which now sells most sizes in liter-sized bottles. The liquor and wine
industries have sold their products in liter sizes since the late 1970s.
Bottled water is about halfway through its conversion to liter sizes. It
would seem logical that the dairy industry--liquid ! milk
in particular--would begin a conversion to metric sizes. The easiest
way would be to simply replace the gallon jug with a four-liter jug.
That way, you would be selling more of your product, since 4 L is more
than 1 gal. Then you could replace the quart and half gallon sizes with
1 and 2 L sizes. Again, this would sell more milk for you. Ice cream
could also be sold in 1- and 2-liter packages, as is done in Canada and
most other countries. Could you please let me know if this has occurred to
anyone in the industry? Thank you very much.
John
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