Thanks for the AP Style Manual guidance on using metric.  
    Now we can understand why the press obfuscates data.  Certainly the AP 
guidelines could be much more clear and more educational, however, that would 
be too much to expect of the press.  
    Stan Doore



  ----- Original Message ----- 
  From: Victor Jockin 
  To: U.S. Metric Association 
  Sent: Friday, January 23, 2009 12:43 PM
  Subject: [USMA:42417] Re: An Associated Press article in today's Atlanta 
Journal-Constitution


  This is from the 2004 AP Stylebook:
    Metric System 

    In general, metric terms should be included in a story when they are 
relevant.

    There are no hard-and-fast rules on when they are relevant, but the 
following two guidelines have been developed to cover questions likely to arise 
as metric measurements gain increased acceptance in the United States:
      -Use metric terms when they are the primary form in which the source of a 
story has provided statistics. Follow the metric units with equivalents in the 
terms more widely known in the United States. Normally, the equivalent should 
be in parentheses after the metric figure. A general statement such as: A 
kilometer equals about five-eighths of a mile, would be acceptable, however, to 
avoid repeated use of parenthetical equivalents in a story that uses kilometers 
many times.

      -Provide metric equivalents for traditional forms if a metric unit has 
become widely known. As speedometers with kilometer markings become more 
prevalent, for example, a story about speed limits might list miles per hour 
and provide kilometers per hour in parentheses.

  My impression from reading stuff from AP and other sources with similar 
guidelines is that there are in fact "not hard-and-fast rules on when [metric 
units] are relevant".  I think I've shared with this group that I've seen 
several recent pieces in the NY Times, which has similar guidelines, that cited 
metric units throughout without parenthetical conversion.  Others convert to US 
units and don't mention the original metric units.

  And maybe we can take some solace in the fact that this 2004 publication 
states these guidelines are useful "as metric measurements gain increased 
acceptance in the United States".  I hope that's not a hold-over from the 1970 
edition.




  From: Norman & Nancy Werling 
  Sent: Friday, January 23, 2009 6:50 AM
  To: U.S. Metric Association 
  Subject: [USMA:42415] An Associated Press article in today's Atlanta 
Journal-Constitution


  USMA list members,

  Spanish energy company Acciona Energia will build a wind farm in Mexico which 
will be the largest in Latin America.

  The article was written by Mark Stevenson of Associated Press.  It states 
that the wind farm will be 6180 acres.  When converted back to hectares that 
would have been 2500 hectares.  Don't you agree that Mark Stevenson was 
required to convert those 2500 hectares to 6180 acres by the Associated Press, 
even had he wanted to report using the metric measure?

  Norm Werling 

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