My guess is they're trying to be consistent with smaller sizes, which are all in grams.
Small container 250 g Medium container 500 g Large container 1000 g (rather than 1 kg) Given the innumeracy of much of the public they probably would get flummoxed by 250 g, 500 g, 1 kg (we wouldn't, and those in a metric country wouldn't, but the average American would). Carleton ----- Original Message ----- From: "Henschel Mark" <[email protected]> To: "U.S. Metric Association" <[email protected]> Cc: "U.S. Metric Association" <[email protected]> Sent: Monday, June 3, 2013 11:46:43 AM Subject: [USMA:52850] Re: FAGE lowfat yogurt new 1000g container. I guess it shows how stupid ad writers are. I have actually written letters to vitamin companies about 1000 mg sizes. I have to be polite, but I honestly can't figure out why they never learned that 1000 mg is the same as one gram. Mark ----- Original Message ----- From: James Frysinger <[email protected]> Date: Monday, June 3, 2013 10:19 am Subject: [USMA:52849] Re: FAGE lowfat yogurt new 1000g container. To: "U.S. Metric Association" <[email protected]> > Keep marketing principles in mind. The number 1000 is larger > than the > number 1. So 1000 g probably "sounds" larger (at least to an ad > writer) > than 1 kg. > > Jim > On 2013-06-03 10:07, Paul Trusten wrote: > > Good point about 1 kg! Y'all may not believe this, but the > marketers of > > this product either may not be aware that there are 1000 g in > 1 kg, or > > they may not trust their customers to know. I once had a PHARMACY > > TECHNICIAN ask me how many milligrams there are in a gram! > > > > I sense that basic knowledge of the simple internal workings > of the > > metric system are tacitly discouraged in American society. We > don't have > > very much metric education at all, except perhaps the kind > that treats > > metric as a measurement anomaly and discounts its importance. > > > > Paul Trusten, Reg. Pharmacist > > Vice President > > U.S. Metric Association, Inc. > > Midland, Texas USA > > www.metric.org <http://www.metric.org> > > +1(432)528-7724 > > [email protected] <mailto:[email protected]> > > > > > > On Jun 3, 2013, at 1:50, [email protected] > > <mailto:[email protected]> wrote: > > > >> Of course, this makes me wonder why they didn't just put 1 kg. > >> > >> Ezra > >> > >> -------------------------------------------------------------- > ---------- > >> *From: *[email protected] > <mailto:[email protected]>>> *To: *"U.S. Metric > Association" <[email protected] > >> <mailto:[email protected]>> > >> *Sent: *Sunday, June 2, 2013 10:53:21 PM > >> *Subject: *[USMA:52846] Re: FAGE lowfat yogurt new 1000g container. > >> > >> Attached image shows FAGE Greek Yogurt 1000g container. > >> > >> David Pearl MetricPioneer.com <http://MetricPioneer.com> > 503-428-4917 > >> > >> ----- Message from [email protected] > <mailto:[email protected]> --------- > >> Date: Sun, 2 Jun 2013 22:04:28 -0700 > >> From: Edward Schlesinger > <[email protected]>> <mailto:[email protected]>> > >> Reply-To: [email protected] <mailto:[email protected]> > >> Subject: [USMA:52845] FAGE lowfat yogurt new > 1000g container. > >> To: "U.S. Metric > Association" <[email protected] > >> <mailto:[email protected]>> > >> > >> > >> > Hello everyone. The other day while I went grocery shopping > I discovered > >> > FAGE (pronouced fayeh) brand yogurt sold in 1000g (35.3 oz) > container>> > instead of 32 oz or 680g (24oz) of the other > brands of yogurt. This is > >> > something because usually dairy products in California are > sold in USC > >> > amounts by California Weights and Measures guidelines. I do > not know if > >> > there has been a change in milk shall be sold in pints, > quarts, gallon, > >> > guidelines. > >> > > >> > -- > >> > Sincerely, > >> > Edward B. > >> > > >> > >> > >> ----- End message from [email protected] > <mailto:[email protected]> ----- > >> > >> > >> >
