Amanda Congdon wrote:
> For the record, we spend $0 on promotion-- unless time spent producing
> our videos equals time spent "promoting"? And time, of course, equals
> money? I can see that, but I think our "about page" is much more
> literal.  We don't spend money on advertising or a PR person, that's
> what that statement on our site is all about. The fact is, we have
> never sent out a single e-mail promoting our site, aside from ones to
> this list. We spend our time making videos.

Would t-shirts be considered promotion? Did they cost nothing to make?

Rocketboom being successful early on probably helped in the zero dollars 
promotion, as it was the subject of news stories and lots of buzz from 
people, those who come later will most likely not benefit from such 
attention. Look at podcasting, it's still easy as heck to get up and 
running today, but to get noticed? It takes work... Back in September of 
2004 if you had a podcast, chances are that everyone interested in 
podcasting (a few hundred people?) knew about it.

Personally I think it's interesting to see where Rocketboom is going, 
just as I'm interested to see where The Dawn and Drew Show is going, and 
how it all ties into the new world of media I've been dreaming about for 
years and years. The barriers to entry have gotten lower, and they are 
still low, and let's hope they stay low.

As far as promotion, has anyone involved in videoblogging spent any 
money on promotion? In what way? Did it pay off? Did it meet your 
expectations?


Pete

-- 
http://tinkernet.org/
videoblog for the future...





 
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