yeah, anything longer than 5 seconds gets skipped. thats from a much more intensive study from france.
cuz you know anything from france is intense :) seriously tho, 5 seconds is long enuf for impact but not long enuf to annoy On Feb 7, 2008 10:47 AM, Kathryn Jones <[EMAIL PROTECTED]> wrote: > HI Jim, > > Believe it or not research has shown that the most effective pre-roll > add is the thirty second pre-roll, http://tinyurl.com/289a95 However > research has also show that uses skip videos with pre-rolls, http:// > tinyurl.com/24hay9 > > I used a ten-second pre-roll against my best judgement (client > insisted upon it), but my advice to you if you must insert a pre-roll > is to keep it as short as possible and hope its over before the user > has a chance to click away and then follow up with companion links or > a really great mid or post-roll, or even better, convince the client > to let you incorporate their product directly into the content. > > kathryn > http://www.synchronis.tv > > > On Feb 7, 2008, at 1:35 PM, Jim Kukral wrote: > > > Does anyone know what the standard time is for a preroll ad? I know > > there > > aren't really any standards yet for online video. Just looking for > > feedback > > and opinions. 5 seconds? > > > > Jim Kukral > > > > Check out my video show at www.jimkukral.com. > > > > [Non-text portions of this message have been removed] > > > > > > > > [Non-text portions of this message have been removed] > > > -- http://geekentertainment.tv [Non-text portions of this message have been removed]
