When your margins start very high and you have organized price fixing (which
is the rule in this industry) you can afford to maintain prices at the same
level for a longer time.

Keith

-----Original Message-----
From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED]]
Sent: Sunday, August 13, 2000 2:22 PM
To: [EMAIL PROTECTED]
Subject: Re: Okuma Sierra Reels and St. Croix rods


Your comparing the very high end St. Croix rod with the bottom of the line
"Discovery" Sage, I don't know what that proves?  As far as prices go I
don't
know of any other sporting goods industry thats been able hold retail prices
at so called ,"Far Trade" levels for so long.  Theirs a very good book on
this subject,"Serious Flyfishing".

Dan

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