Whether you decide to start a "web designers" user group that already shares tips, tricks, marketing, etc., or find one (besides wdvl talk),
I am very interested in learning more.
Jan
Dave Navarro wrote:
One of the most difficult problems my wife and I faced when we first started our web design business was doing the necessary marketing outside of our web site.
Most of our clients do not find us through our web site, but rather through phone book ads, referrals, or direct marketing campaigns (ads in magazines, newspapers, and lots and lots of mailings). I figure that less than 30% of our business comes from people who find our web site in a search engine or "Internet based advertising" such as banner ads, reciprocal links and email.
I took some business marketing courses in college, but I still find it difficult most of the time when it comes to creating letters for mailings, brochures, and leaflets. But all of these things are crucial to our continuing to bring in new business.
I have a good friend who owns a business similar to mine on the other side of the country and because we don't directly compete with each other for the most part (we both bid on some national contracts now and again), we share a lot of stuff with each other. Every time we put together a new brochure or leaflet, I e-mail him a copy and he does the same.
However, I'd like to "expand" that thought. I'm either looking for an existing "web designers" user group that already shares tips, tricks, marketing, etc... Or I'm looking to start one.
Can anyone point me to such a group? Or is anyone else interested?
--Dave
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