>
> This is a really useful discussion and there's a powerful idea.  I agree
> with Ravi that there is an opportunity to build awareness and traffic to
> Indic language sites.  While we are already seeing considerable readership
> of Indic languages, there's clearly a lot more that can be done to support
> this and also to help build Indic language communities.  I also hear Theo's
> point that it didn't work last time, or maybe wasn't adequately measured.
>
> I'd like to suggest that - even as the technical challenges are resolved -
> to explore this.  The first step would be finalise what the objectives are
> (e.g., is it basic awareness building of the existence of Indic language
> projects or to is it to drive readership of these projects or is it
> encourage more active participation in these proejcts?)  The next stage
> would be to test different banner/notice/page design options and figure out
> the most appropriate solution (in the same systematic way that the WMF
> fundraising team tests banners and optimises the ones that work best.)  If
> you see value and you think we need resources for this, I'm happy to see
> what we can do about it.  (Maybe see if any of the fundraising team's
> people are free after the fundraiser to help with the analytics for
> determining what might work best?)
>
> What say?
>
> hisham
>

+1.

Instead of saying it won't work, we have to think how to make it work as
the ultimate goal of increasing awareness about Indic projects should not
be neglected !

Ravi
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