Yard signs have been the most effective for us.
Other than when the local newspaper ran a front page story about us that 
included a 1/2 page color picture of our red and white tower.  That 
generated 50 calls the first day.

Bret Clark wrote:
> Direct mail works, but generally 3 mailings usually need to occur before
> the person you are sending too starts to notice it. We find the old 4x6
> postcard works well, not expensive and many people see it since it's not
> in an envelope. Put an eye catching graphic on one side and then and
> some bullet points on the other side. 
>
> We tried radio, but didn't have much luck...most people seem to drive to
> work listening to ipods or XM. Newspaper ads didn't really work well
> either...who reads newspapers anymore, although we did find some mild
> success with online ads through our local newspapers.  
>
>
> On Mon, 2009-10-05 at 13:04 -0400, Jerry Richardson wrote:
>
>   
>> Other than cold calling (this has been the most successful for us) and 
>> referrals, what other methods are you using to sell to businesses?
>>
>> If you are using a direct mail piece that has had some success, I'd be 
>> interested in what it looks like. We have not had much success there.
>>
>> We are adding voice which should make a huge difference.
>>
>> Just looking to stimulate sales :-)
>>
>>
>> [cid:image001.jpg@01CA45A3.36814DF0]
>> Broadband for Business
>> Public and Private WiFi
>> http://www.aircloud.com
>>
>> Jerry Richardson
>> VP Operations
>> 925-260-4119 x2
>> P Please consider the environment before printing this email
>>
>>
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-- 
Scott Reed
Sr. Systems Engineer
GAB Midwest
1-800-363-1544 x4000
Cell: 260-273-7239



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