On Jul 24, 2007, at 1:19 PM, [EMAIL PROTECTED] wrote:

That way the customer doesn't go wondering thru the other website and forget to come back to mine.

If you go to the mall, would you be happier if every store you entered assigned a staff member to accompany you so you don't "forget to come back"? I don't think so. If you're looking for a specific item, you're likely to be comparison shopping and perfectly capable of remembering which store has what you want and finding your own way back. If you're just browsing, then you'll remember stores that offer a pleasant experience - friendly and helpful staff, selection and quality of merchandise and ambiance - and will probably go back, even eventually mke a purchse, perhaps become a regular customer. If the experience is unpleasant - heavy handed sales techniques, poor quality, dingy premeises - you're equally likely to remember, never to return... Probably the two most insulting customer relations postures are coercion and insulting the customer's intelligence.

Further, it's a misunderstanding of the dynamics of the relationship to speak of users visiting your site. On the contrary, the user is extending an invitation to your site to visit HER browser, on HER computer, in HER home or workplace, so you (we) are beholden to the highest standards of courtesy and respect, if you hope to be invited back.

Andrew

http://www.andrewmaben.net
[EMAIL PROTECTED]

"In a well designed user interface, the user should not need instructions."




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