While I agree that you can have several areas of equal importance on a
page. I still beg to differ that you would want to saturate the
effectiveness of a h1 tag by using it by wrapping it around the logo. It
seems to me to be a little like the infamous "can you make my logo a
little bigger" that is requested by the client quite often. Your brand
simply has to be recognised - not be the main focus of the page. Content
is king here - forget about everything else. Write the content of each
page in Microsoft word using the title tags that are provided and then
you have a very good basis of how the content should be presented on the
web - the rules are the same.
In saying this I don't believe in focussing on SEO - no point in getting
the search engines find you if you only lose the customer when they come
to your site. I always focus on the customer and the information they
want to find. Customer Optimisation will always pay off much more than
SEO can ever dream of - 1 qualified customers is much better than 100
non qualified.
I know this has deviated a lot from the original question but I feel it
has relevance - ask yourself some basic questions, write the content and
then look at the semantics that best fit.
Again the logo is usually only the most important thing to the owner -
not the customer - the customer will recognise if they are on the right
site or not.
Cheers Adam.
P.S written from Thailand after a couple too many afternoon beers.
c...@fagandesign.com.au wrote:
Thanks for your responses...
Why use more than one H1? Simple...2 areas of the page that are of
equal importance.
Why should it only be one? I understand the simplicity of focusing on
one area of each page and the impact that could have in search
results....but that that doesn't entirely relate to semantic
structure. Is it not entirely plausible/acceptable to have 2 equally
important area of the page?
I feel the logo is very important. It is, in theory, the first thing
people notice on a site and the single most important bit of branding.
I understand also that a H1 is important to search engines
indexing....but I'm yet to see/read/hear of any solid information that
suggests Google (in particular) degrade the rank of your site based on
the existence of more than one H1.
Quoting Yuval Ararat <yara...@gmail.com>:
> Its not specified any where that a single H1 is the right approach.
SEO guys
> have found that google search engine tends to read the H1 as the main
> subject and decided to punish any page with more then one. the
punishment is
> not severe so not every one of the major sites obey.
> In HTML 5 there is a huge discussion about the header
> tag<http://dev.w3.org/html5/markup/header.html#header>and
<http://dev.w3.org/html5/markup/header.html#header%3Eand> the
> existance of h1 inside of it. my take is that this will not catch
> and only google and bing indexing will set the way they want to
structure of
> pages to be.
>
>
> On Fri, Oct 16, 2009 at 3:45 PM, <c...@fagandesign.com.au> wrote:
>
>> Hi all, have come across something that I'm sure has come up before...
>>
>> Have created a new site with the logo wrapped in a H1 tag.
>>
>> The title of each page is also a H1.
>>
>> Just got word back from an outsourced SEO expert who says it's probably
>> better if there was only one H1 on each page.
>>
>> Does anyone know of any online resources backing up this theory?
>>
>> I don't think it's a huge SEO concern at all but the signature on
my return
>> email doesn't have "SEO expert" on it.
>>
>> Many thanks.
>>
>>
>>
>> Christian Fagan
>> Fagan Design
>> fagandesign.com.au
>>
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