I'm curious.

If it get's shot down by your management what will you replace it with
that's equivalent?

Rick Robeson
getlocalnews.com
[EMAIL PROTECTED] <mailto:[EMAIL PROTECTED]>



-----Original Message-----
From: [EMAIL PROTECTED]
[mailto:[EMAIL PROTECTED] Behalf Of Dave Koontz
Sent: Tuesday, December 27, 2005 11:42 AM
To: sniffer@SortMonster.com
Cc: 'Pete McNeil'
Subject: RE: [sniffer] Last chance to renew at the old price!


Thanks for the explaination.  While this is all fine and good, the reality
is that many IT shops are on fixed budgets outside of their control.  I can
justify a 10-15% increase to our CFO, but over 50% will get shot down
immediately.

The fact that you haven't raised prices in years is noble, but if you need
additional revenue, you should phase the increases in over a period of time,
or a modest increase each year.  Some customers simply can not turn up the
cash buckets into over-drive whenever you deem you need a substantial cash
influx.

You've got a great product, and I would really hate to lose it as a tool.
What will the Educational Institution pricing look like?


-----Original Message-----
From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED]
On Behalf Of Michael Murdoch
Sent: Tuesday, December 27, 2005 2:14 PM
To: sniffer@SortMonster.com
Cc: Pete McNeil
Subject: RE: [sniffer] Last chance to renew at the old price!
Importance: High

Hi Folks,

Actually, here is some more detail as to the reasons for the price increase.
In addition, please bear in mind that that prices haven't been raised in
approximately 2 years and even with this increase we are priced very
competitively.

The new feature/benefits and more to come are as follows:

* In the past 6 months we have more than doubled the number of updates per
day and we will continue to increase our bandwidth and the speed of our
updates.

* We have more than tripled our staff to improve our monitoring, support,
and rule generation capabilities.  Come January, we are again doubling this
staff as the black-hats have gotten much more sophisticated and this has
become a 24x7 battle.  Even Pete needs to sleep sometimes. :-)

* We are adding new R&D programs for AFF/419 spam and Malware mitigation
(many of the results from these projects have already been implemented).

* During this next year as part of our continuous improvement policy we will
continue to roll out new features and enhancements such as fully automated
reporting, in-band real-time updates, an optimized message processing
pipeline, image and file attachment tagging, advanced header structure
analysis, enhanced adaptive heuristics, improved machine learning systems,
real-time wave-front threat detection, and many more...

It's important to recognize that many of our improvements don't require new
software to be installed on the client side since they are delivered through
rulebase enhancements. Though this often causes our work to go unnoticed, it
is actually a design feature since it means that your installation requires
very little maintenance. This translates to lowered administration costs and
higher reliability.

As a result of this "reliability-first" design strategy, it may not always
be obvious that our service is constantly being improved and enhanced - we
never stand still ;-)

We'd hate to see any of you go, but please do compare us with other
services.
I'm sure that you'll find we're well worth the money, but it's always good
to keep your options open. In fact, best practice these days for spam
filtering is to use a blended approach that leverages many services. We
personally encourage that for best results.

Please let me know if you have any questions.  Thank you for your feedback
and business!

Sincerely

Michael Murdoch
The Sniffer Team
ARM Research Labs, LLC
Tel. 850-932-5338 x303


-----Original Message-----
From: [EMAIL PROTECTED]
[mailto:[EMAIL PROTECTED] On Behalf Of Fox, Thomas
Sent: Tuesday, December 27, 2005 1:03 PM
To: sniffer@SortMonster.com
Subject: RE: [sniffer] Last chance to renew at the old price!

I said the same thing, and the response was, basically,
"We haven't raised the price in a long time, we need
the money, like it or lump it."

> -----Original Message-----
> From: [EMAIL PROTECTED]
> [mailto:[EMAIL PROTECTED] On Behalf Of Dave Koontz
> Sent: Tuesday, December 27, 2005 1:57 PM
> To: sniffer@SortMonster.com
> Subject: RE: [sniffer] Last chance to renew at the old price!
>
> Pete, why over a 50% increase?  That seems rather drastic....
>
>
> -----Original Message-----
> From: [EMAIL PROTECTED]
> [mailto:[EMAIL PROTECTED]
> On Behalf Of Pete McNeil
> Sent: Tuesday, December 27, 2005 12:42 PM
> To: sniffer@sortmonster.com
> Subject: [sniffer] Last chance to renew at the old price!
>
> Hello Sniffer folks,
>
>   This is just a friendly reminder that prices will be going up
>   January 1.
>
>   You can add a year to your SNF subscription at the current price if
>   you renew before January 1.
>
>   Details are here:
> https://www.armresearch.com/message-sniffer/forms/form-renewal.asp
>
> Thanks,
> _M
>
> Pete McNeil (Madscientist)
> President, MicroNeil Research Corporation Chief SortMonster
> (www.sortmonster.com) Chief Scientist (www.armresearch.com)
>
>
> This E-Mail came from the Message Sniffer mailing list. For
> information and
> (un)subscription instructions go to
> http://www.sortmonster.com/MessageSniffer/Help/Help.html
>
>
>
>
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>
>

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