I'd agree with the SEO expert, H1 should be saved for the most important heading on a page - which is not generally the company name. So in your example I'd say that "Rugby World Cup 2007 Packages" should be in a H1.
However that means it's probably not going to be the first heading element on the page, which is frowned upon by some. Can anyone else expand on the reasons for that? Chris -----Original Message----- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Web Man Walking Sent: 27 June 2007 09:25 To: wsg@webstandardsgroup.org Subject: [WSG] Page Structure Hello I am about to start a new website and was given some advice by a SEO expert who says the h1 on the page should be the most relevant thing to the page. For example for a Sports Packages company I design the website for they have: Company Name Tagline Page Content Which in my instance is: Glory Days tickets, accommodation & travel packages for major events throughout the uk, europe and worldwide Rugby World Cup 2007 Packages How should this be marked up: <h1>Glory Days</h1> <h2>tickets, accommodation & travel packages for major events throughout the uk, europe and worldwide</h2> <h3>Rugby World Cup 2007 Packages</h3> However the Rugby World Cup 2007 is the actual page content, they say that should be the <h1> does anyone have a better suggestion as to how to deal with this common problem? Regards Ed Henderson Web Man Walking - web design & usability experts t: 0131 669 8800 m: 0781 253 6964 f: 0797 062 1532 e: [EMAIL PROTECTED] w: web-man-walking.com a: 48 Eastfield, Edinburgh, EH15 2PN skype: webmanwalking msn: [EMAIL PROTECTED] "New technology, old fashioned service" ******************************************************************* List Guidelines: http://webstandardsgroup.org/mail/guidelines.cfm Unsubscribe: http://webstandardsgroup.org/join/unsubscribe.cfm Help: [EMAIL PROTECTED] ******************************************************************* ******************************************************************* List Guidelines: http://webstandardsgroup.org/mail/guidelines.cfm Unsubscribe: http://webstandardsgroup.org/join/unsubscribe.cfm Help: [EMAIL PROTECTED] *******************************************************************
