On 15 Feb 2008, at 15:33, [EMAIL PROTECTED] wrote:
*sigh* yes, of course it is - it's advertising fer chrissake
Easy - it's not personal, I'm just chatting sh1t and throwing idea out
there.
reposting your first mail you sent on the topic:
The problem for big brands is they don't actually make anything,
there's no such thing as Adidas - as the modern economy is concept
based, driven by ideas and transient notions. Therefore it should
come
as no surprise when they try to tie this something real or something
that would generate an emotional response to their nebulous lifestyle
choices.
I recall someone mentioned "like music"....
I read the Buddha's teachings Martin - basically says the same thing
but he
had the wisdom to apply it to everything in our material world.
Good for you.
The "product" you create - Dust Science Recordings, really has no more
value than what Adidas creates. You can't take either of them with
you
when you die.
Value is a perception but your wrong about DS, we actually make
something from start to finish, if I could press the plastic I would.
All this record collecting, trainer worship/collecting, making of more
products - is a futile attempt at immortality. Eventually it will
all be
lost.
I'm glad that things will get lost in time (like tears in rain :) but
to suggest it's a futile attempt attempt at immortality is ridiculous.
So whatever you level at Adidas you can also apply to your own
company.
What I leveled at them was they don't exist.
m
