Wow.


The mind boggles that this could possibly be necessary to work, but given 
all the other truly crazy things which we've run into in the process of 
this migration, I'm sure it does, and am giving it a shot ASAP.


It's especially confusing why this should be the case, when they have 
fields which *explicitly* state that if you include this field, zero 
impressions rows won't be returned.   Which therefore implies that zero 
impressions rows are returned by default.   Which is what we want here.


I have to say I'm *far* from impressed with this switchover -- seems to me 
Google needs to start using their own APIs so they can get the craziness 
out of the reports -- *before* inflicting them on the paying customers.


(Oh, and may I add that the "new and improved" Groups/Discussion board UI 
is the worst thing ever?   I desperately want to go back to the old Groups 
interface…)

On Sunday, February 26, 2012 6:44:47 PM UTC-5, Mark Gormley wrote:
>
> In your Keywords Performance Report, try including all the metrics 
> (impressions, clicks, cost, conversions, etc) that you have in your Ad 
> Performance Report.
>
> I ran into a similar problem where I was running an Ad Performance Report 
> that returned a row with impressions = 0 , clicks = 1, and cost = 0.42. 
> When I ran a Keywords Performance Report to get the corresponding keyword 
> data, I wasn't getting that row. I originally ran the Keywords Performance 
> Report with just the impression metric, but with I included clicks or cost 
> I started getting that missing row.
>
> It seems that the reports will only return rows if at least one of the 
> metrics included in it is greater than zero. I also found that predicates 
> didn't really work with values of zero.
>
> It took me a lot of messing around to figure out why I wasn't getting this 
> one keyword. This doesn't really seem like desirable 
> functionality...especially with how many people are merging Ad Performance 
> and Keyword/Criteria Performance Reports.
>

On Sunday, February 26, 2012 6:44:47 PM UTC-5, Mark Gormley wrote:
>
> In your Keywords Performance Report, try including all the metrics 
> (impressions, clicks, cost, conversions, etc) that you have in your Ad 
> Performance Report.
>
> I ran into a similar problem where I was running an Ad Performance Report 
> that returned a row with impressions = 0 , clicks = 1, and cost = 0.42. 
> When I ran a Keywords Performance Report to get the corresponding keyword 
> data, I wasn't getting that row. I originally ran the Keywords Performance 
> Report with just the impression metric, but with I included clicks or cost 
> I started getting that missing row.
>
> It seems that the reports will only return rows if at least one of the 
> metrics included in it is greater than zero. I also found that predicates 
> didn't really work with values of zero.
>
> It took me a lot of messing around to figure out why I wasn't getting this 
> one keyword. This doesn't really seem like desirable 
> functionality...especially with how many people are merging Ad Performance 
> and Keyword/Criteria Performance Reports.
>

On Sunday, February 26, 2012 6:44:47 PM UTC-5, Mark Gormley wrote:
>
> In your Keywords Performance Report, try including all the metrics 
> (impressions, clicks, cost, conversions, etc) that you have in your Ad 
> Performance Report.
>
> I ran into a similar problem where I was running an Ad Performance Report 
> that returned a row with impressions = 0 , clicks = 1, and cost = 0.42. 
> When I ran a Keywords Performance Report to get the corresponding keyword 
> data, I wasn't getting that row. I originally ran the Keywords Performance 
> Report with just the impression metric, but with I included clicks or cost 
> I started getting that missing row.
>
> It seems that the reports will only return rows if at least one of the 
> metrics included in it is greater than zero. I also found that predicates 
> didn't really work with values of zero.
>
> It took me a lot of messing around to figure out why I wasn't getting this 
> one keyword. This doesn't really seem like desirable 
> functionality...especially with how many people are merging Ad Performance 
> and Keyword/Criteria Performance Reports.
>

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