Hi Steve,
  The Criteria field is a string representation of the criteria (
http://code.google.com/apis/adwords/docs/appendix/reports.html#criteria). 
 It's format differs depending on the type of the criteria.  For 
placements, the Criteria field will return a value like this: 
"bookfactory.de".

- Kevin Winter
AdWords API Team

On Tuesday, March 6, 2012 2:16:11 PM UTC-5, Steve B wrote:
>
> Does the Criteria Performance Report also return the Website and Content 
> info?   The vast majority of the missing "Keywords" are website entries.
>
> -->Steve
>
> On Tuesday, March 6, 2012 1:52:14 PM UTC-5, Kevin Winter wrote:
>>
>> Hi Steve,
>>   I ran some tests and spoke with my colleagues.  It turns out I was 50% 
>> correct (and 50% wrong).  BoomUserList will not return in v201109 Keywords 
>> report as this report only returns keywords.  However, the BoomUserList is 
>> the same as our remarketing list criteria in the new API.  These create ARE 
>> returning via the CRITERIA_PERFORMANCE_REPORT.  I wrote a quick python 
>> script that worked with the results of the AdPerformanceReport and the 
>> CriteriaPerformanceReport and cross referenced on AdGroupId and KeywordId 
>> (still not named well) and found that for your account the 
>> CriteriaPerformanceReport did return values for each keywordId seen in the 
>> AdPerformance report.  You should be able to use this as a workaround. 
>>  (The only caveat is that KeywordMatchType is not available via the 
>> Criteria report (for technical reasons), you'll have to use the Keyword 
>> report if you need match type).
>>
>> - Kevin Winter
>> AdWords API Team
>>
>> On Monday, March 5, 2012 1:47:29 PM UTC-5, Kevin Winter wrote:
>>>
>>> Hi Steve,
>>>   Could you please contact me off-list with the ReportDefinition XML you 
>>> are using and the Customer ID of the account that are seeing these results 
>>> in the Ad Performance Report?  I'd like to investigate this further.
>>>
>>> - Kevin Winter
>>> AdWords API Team
>>>
>>> On Monday, March 5, 2012 1:43:30 PM UTC-5, Steve B wrote:
>>>>
>>>> Yes, they may be getting filtered out of the Keyword Performance Report 
>>>> now, but...  We're getting these rows in the v201109 Ad Performance 
>>>> Report, 
>>>> despite your comment in #2, and the fact the Keyword ID now doesn't map to 
>>>> anything in the Keyword Performance Report is a significant issue.   
>>>> Either 
>>>> the Ad Performance Report shouldn't be returning those rows, OR there 
>>>> should be a field in the Ad Performance Report which lets us identify 
>>>> those 
>>>> rows and their usage and treat them accordingly, OR the Keyword 
>>>> Performance 
>>>> Report should be returning something which matches those Keyword IDs.   
>>>> Having those rows dangle with unspecified purpose is problematic -- just 
>>>> leaving them in there with a dangling keyword ID isn't enough for us to 
>>>> work with.
>>>>
>>>> -->Steve  
>>>>
>>>> On Monday, March 5, 2012 11:11:36 AM UTC-5, Kevin Winter wrote:
>>>>>
>>>>> Hi,
>>>>>
>>>>> 1) These "keywords" are part of a feature that has not yet been 
>>>>> released in the API - logic was never added to filter it out of v13, 
>>>>> hence 
>>>>> v13 incorrectly returned this data.  The reporting data returned in the 
>>>>> UI 
>>>>> also will not include this data.
>>>>> 2) Similar to #1, the UI won't return these values and therefore 
>>>>> v201109 reports won't either.
>>>>> 3) This is the special "Content" keyword which represents the 
>>>>> clicks/impressions/etc associated with the "sum" of all keywords in an 
>>>>> adgroup that caused it to trigger on Content networks (i.e. display) when 
>>>>> you added keywords to an adgroup that displays on websites (placements).
>>>>>
>>>>> V13 uses a completely different reporting backend from both the UI and 
>>>>> v201109 reports.  When troubleshooting discrepancies, please compare API 
>>>>> reports to the UI, as there is no guarantee that v13 behavior is still 
>>>>> possible. (i.e. the product moved in a different direction and v13 didn't 
>>>>> keep up).
>>>>>
>>>>> - Kevin Winter
>>>>> AdWords API Team
>>>>>
>>>>> On Tuesday, February 28, 2012 12:14:29 PM UTC-5, Steve B wrote:
>>>>>>
>>>>>> Alas, that didn't work for me, at least in most cases.   I've did a 
>>>>>> lot of analysis, cross checking IDs against the v13 report data, and 
>>>>>> have 
>>>>>> discovered they all fall into the following categories.
>>>>>>
>>>>>>
>>>>>> 1) Many of the missing keywords are reported in the v13 keyword 
>>>>>> report as domain names, with a kwType of "Website".
>>>>>>
>>>>>> 2) Other keywords which are reported in the v13 keyword report with a 
>>>>>> kwType of "BoomUserList", where the keyword itself is "boomuserlist >> 
>>>>>> nnnnnn" where nnnnnn is a number.
>>>>>>
>>>>>> 3) Two of the entries are reported as having a keywordid of 3000000 - 
>>>>>> and aren't reported in the v13 keyword list either.   In the Ad 
>>>>>> Performance 
>>>>>> Reports, this keyword was reported with a kwType of Content and a 
>>>>>> keyword 
>>>>>> of Total - content targeting
>>>>>>
>>>>>>
>>>>>> It's really unclear to me whether the necessary data exists in the Ad 
>>>>>> Performance Report to deal with these.   I can handle the third case by 
>>>>>> explicitly checking for that keyword ID, but I don't have any clue how 
>>>>>> to 
>>>>>> fill in the blanks on the first two cases.   They don't seem to be 
>>>>>> covered 
>>>>>> in the docs or any other discussion on the web, as yet.   Can anyone 
>>>>>> from 
>>>>>> Google elaborate on this, please?
>>>>>>
>>>>>>
On Tuesday, March 6, 2012 2:16:11 PM UTC-5, Steve B wrote:
>
> Does the Criteria Performance Report also return the Website and Content 
> info?   The vast majority of the missing "Keywords" are website entries.
>
> -->Steve
>
> On Tuesday, March 6, 2012 1:52:14 PM UTC-5, Kevin Winter wrote:
>>
>> Hi Steve,
>>   I ran some tests and spoke with my colleagues.  It turns out I was 50% 
>> correct (and 50% wrong).  BoomUserList will not return in v201109 Keywords 
>> report as this report only returns keywords.  However, the BoomUserList is 
>> the same as our remarketing list criteria in the new API.  These create ARE 
>> returning via the CRITERIA_PERFORMANCE_REPORT.  I wrote a quick python 
>> script that worked with the results of the AdPerformanceReport and the 
>> CriteriaPerformanceReport and cross referenced on AdGroupId and KeywordId 
>> (still not named well) and found that for your account the 
>> CriteriaPerformanceReport did return values for each keywordId seen in the 
>> AdPerformance report.  You should be able to use this as a workaround. 
>>  (The only caveat is that KeywordMatchType is not available via the 
>> Criteria report (for technical reasons), you'll have to use the Keyword 
>> report if you need match type).
>>
>> - Kevin Winter
>> AdWords API Team
>>
>> On Monday, March 5, 2012 1:47:29 PM UTC-5, Kevin Winter wrote:
>>>
>>> Hi Steve,
>>>   Could you please contact me off-list with the ReportDefinition XML you 
>>> are using and the Customer ID of the account that are seeing these results 
>>> in the Ad Performance Report?  I'd like to investigate this further.
>>>
>>> - Kevin Winter
>>> AdWords API Team
>>>
>>> On Monday, March 5, 2012 1:43:30 PM UTC-5, Steve B wrote:
>>>>
>>>> Yes, they may be getting filtered out of the Keyword Performance Report 
>>>> now, but...  We're getting these rows in the v201109 Ad Performance 
>>>> Report, 
>>>> despite your comment in #2, and the fact the Keyword ID now doesn't map to 
>>>> anything in the Keyword Performance Report is a significant issue.   
>>>> Either 
>>>> the Ad Performance Report shouldn't be returning those rows, OR there 
>>>> should be a field in the Ad Performance Report which lets us identify 
>>>> those 
>>>> rows and their usage and treat them accordingly, OR the Keyword 
>>>> Performance 
>>>> Report should be returning something which matches those Keyword IDs.   
>>>> Having those rows dangle with unspecified purpose is problematic -- just 
>>>> leaving them in there with a dangling keyword ID isn't enough for us to 
>>>> work with.
>>>>
>>>> -->Steve  
>>>>
>>>> On Monday, March 5, 2012 11:11:36 AM UTC-5, Kevin Winter wrote:
>>>>>
>>>>> Hi,
>>>>>
>>>>> 1) These "keywords" are part of a feature that has not yet been 
>>>>> released in the API - logic was never added to filter it out of v13, 
>>>>> hence 
>>>>> v13 incorrectly returned this data.  The reporting data returned in the 
>>>>> UI 
>>>>> also will not include this data.
>>>>> 2) Similar to #1, the UI won't return these values and therefore 
>>>>> v201109 reports won't either.
>>>>> 3) This is the special "Content" keyword which represents the 
>>>>> clicks/impressions/etc associated with the "sum" of all keywords in an 
>>>>> adgroup that caused it to trigger on Content networks (i.e. display) when 
>>>>> you added keywords to an adgroup that displays on websites (placements).
>>>>>
>>>>> V13 uses a completely different reporting backend from both the UI and 
>>>>> v201109 reports.  When troubleshooting discrepancies, please compare API 
>>>>> reports to the UI, as there is no guarantee that v13 behavior is still 
>>>>> possible. (i.e. the product moved in a different direction and v13 didn't 
>>>>> keep up).
>>>>>
>>>>> - Kevin Winter
>>>>> AdWords API Team
>>>>>
>>>>> On Tuesday, February 28, 2012 12:14:29 PM UTC-5, Steve B wrote:
>>>>>>
>>>>>> Alas, that didn't work for me, at least in most cases.   I've did a 
>>>>>> lot of analysis, cross checking IDs against the v13 report data, and 
>>>>>> have 
>>>>>> discovered they all fall into the following categories.
>>>>>>
>>>>>>
>>>>>> 1) Many of the missing keywords are reported in the v13 keyword 
>>>>>> report as domain names, with a kwType of "Website".
>>>>>>
>>>>>> 2) Other keywords which are reported in the v13 keyword report with a 
>>>>>> kwType of "BoomUserList", where the keyword itself is "boomuserlist >> 
>>>>>> nnnnnn" where nnnnnn is a number.
>>>>>>
>>>>>> 3) Two of the entries are reported as having a keywordid of 3000000 - 
>>>>>> and aren't reported in the v13 keyword list either.   In the Ad 
>>>>>> Performance 
>>>>>> Reports, this keyword was reported with a kwType of Content and a 
>>>>>> keyword 
>>>>>> of Total - content targeting
>>>>>>
>>>>>>
>>>>>> It's really unclear to me whether the necessary data exists in the Ad 
>>>>>> Performance Report to deal with these.   I can handle the third case by 
>>>>>> explicitly checking for that keyword ID, but I don't have any clue how 
>>>>>> to 
>>>>>> fill in the blanks on the first two cases.   They don't seem to be 
>>>>>> covered 
>>>>>> in the docs or any other discussion on the web, as yet.   Can anyone 
>>>>>> from 
>>>>>> Google elaborate on this, please?
>>>>>>
>>>>>>

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