Every time I have thought about how to explain our burst and sustained model in 
a way that complies with the new FCC rules, my head has exploded.  I finally 
decided we had to abandon that model and just give the customer a dumb, 
constant speed pipe.  In some cases the various content providers don’t play 
nice and the customer may actually be less happy, but my head is happier.

The funny thing is in many cases we ended up giving customers 2X the sustained 
rate they had previously, but reduced the burst bucket from around 5 minutes to 
around 5 seconds.  Some people complained, because they no longer got speed 
tests 10X what they were paying for, even though their sustained speed doubled. 
 I think that’s like Volkswagen’s emissions control software, designed to give 
good numbers when tested, but not on the road.  Some people only care about 
their speedtest results.


From: Paul McCall 
Sent: Wednesday, December 02, 2015 8:48 AM
To: [email protected] 
Subject: Re: [AFMUG] Cybermonday

When we had this discussion over 6 months ago, a couple of us popped up to say 
that we guarantee a MIR to every customer on our network.  They buy a sustained 
rate that they know they will get at every moment, and then a burst rate.  
People buy primarily on the sustained because of what their exact expectations 
are with all the devices.  We spend a fair amount of time up front with each 
customer to get this right and then they can scoot up and down on plans as it 
gets “just right” for all their streaming, gaming, VoIP, etc.

 

It has proved to be a highly successful way to manage our BW / AP / BH 
resources and make the customer happy.  We have custom SW running that analyzes 
capacity on every leg of the network, and we keep in front of any looming 
needed upgrades to keep the guarantees right.

 

 

From: Af [mailto:[email protected]] On Behalf Of Darin Steffl
Sent: Wednesday, December 02, 2015 9:42 AM
To: [email protected]
Subject: Re: [AFMUG] Cybermonday

 

Paul, 

I'm not sure of any residential offering that actual guarantees bandwidth. It 
is "up to" just like every other ISP. We tell customers they should usually be 
very close to what they're paying for but if they get a test at 80% or higher 
of their speed, they're in line with what they pay for. 

Sent from my smartphone. Please excuse any typos. 

On Dec 2, 2015 8:13 AM, "Paul McCall" <[email protected]> wrote:

That doesn’t sound like sustained then.  If nots not guaranteed, then anything 
can happen.

 

Still… a decent offering for them money

 

From: Af [mailto:[email protected]] On Behalf Of Gino Villarini
Sent: Wednesday, December 02, 2015 5:59 AM
To: [email protected]
Subject: Re: [AFMUG] Cybermonday

 

sistained but not dedicated-best effort

 

On Tue, Dec 1, 2015 at 2:52 PM, Paul McCall <[email protected]> wrote:

Guaranteed sustained speeds or just burst ?

 

From: Af [mailto:[email protected]] On Behalf Of Gino Villarini
Sent: Tuesday, December 01, 2015 1:32 PM
To: [email protected]
Subject: Re: [AFMUG] Cybermonday

 

double speed on the basic plan (7/1 to 14/2) $59.95 plus free install 

 

On Tue, Dec 1, 2015 at 11:24 AM, Josh Reynolds <[email protected]> wrote:

What was the promo?

On Dec 1, 2015 8:11 AM, "Gino Villarini" <[email protected]> wrote:

anyone ran any cybermonday sales?

 

we did a Facebook promo, 90 new sales

 

 

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