the main objective is branding, its a filler for the website

On Mon, Jan 18, 2016 at 2:07 PM, Ken Hohhof <[email protected]> wrote:

> I think you need some voice narration about your company or service
> offering.  As it stands, it’s kind of a brand image ad.  But if I haven’t
> learned something about your service that makes my brain say “Ooooh, I
> could use that, I want that, tell me more, where is the phone number to
> call”, I have clicked away to something else.
>
> And I have an old brain, I assume the younger people have clicked away
> long before me.
>
> Unless your video has cute kittens, big butts, morons injuring themselves,
> or a catchy dance song featuring Psy.
>
> I guess it depends on how you intend to use it.  If you are going to pay
> for it to be shown before you view free content on the Internet, it could
> help your brand awareness, but in that case I would make it a little
> shorter so people don’t get impatient and have a negative association with
> your brand.  I think about 10 seconds is the threshold for that.  I assume
> you could also couple it with data tracking so people who have seen your
> video start seeing ads for your service as native advertising on websites
> that your target audience tends to frequent.
>
>
> *From:* Gino Villarini <[email protected]>
> *Sent:* Monday, January 18, 2016 8:55 AM
> *To:* Animal Farm <[email protected]>
> *Subject:* [AFMUG] feedback on our mdu video
>
> guys, please check the video we made for intro of our MDU project:
>
> https://youtu.be/9iXZjmYJZj0
>
> Feedback always appreciated!
>
>

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