I have seen someone receive an iTunes gift card, and they were not happy 
about it.

On Saturday, July 14, 2012 11:33:03 AM UTC-5, John Coryat wrote:
>
> Walk into virtually any store in the US and by the checkout there will be 
> an entire line of iTunes gift cards. People buy these cards as presents all 
> the time. These cards familiarize users with the process of buying items in 
> the iTunes store. 
>
> Why is it there are no Google Play gift cards? There are more Android 
> phones than iPhones in the US yet there is no way (currently) of giving 
> people gift cards for the most popular device. Sure, you can get a generic 
> gift card but that doesn't force the user into the Play store to redeem it.
>
> It would seem to me that Google is missing a huge opportunity to increase 
> the acceptance of the Play store by not offering these cards. It's a great 
> start that the Nexus 7 comes with a $25 credit in the Play store. This 
> should be expanded to also include gifting opportunities in the form of 
> easily purchased gift cards.
>
> -John Coryat
>

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