Oh, seems very high CTR to me (interesting to see what other's folks 
opinion here)
I think you get plus minus average cost per click you just get a lot of 
clicks.
 
It's either the special type of the app or many users just confuse the ad 
unit with a new feature or something.
 
 
 

On Thursday, August 23, 2012 3:25:31 AM UTC+3, John Coryat wrote:

> CTR: 1.96%
>
> -John Coryat
>
> On Wednesday, August 22, 2012 6:06:25 PM UTC-5, anatoly wrote:
>>
>> this is very high
>> what is the CTR?
>>  
>> I'd suggest to run it on 100-200k up imressions per day for 1-2 weeks.
>> (from my experience eCPM fluctuates from the beginning of the month 
>> towards the end of the month).
>>  
>>  
>>  
>>  
>>  
>>
>> On Wednesday, August 22, 2012 6:04:27 PM UTC+3, John Coryat wrote:
>>
>>> We started using AdMob in our beta for RadarNow! a few days ago. There 
>>> are only a handful of installs at this point (about 1750) so this may not 
>>> be representative of the production version...
>>>
>>> Revenue: $7.52
>>> Requests: 4001
>>> eCPM: $1.89
>>> Fill rate: 99.63%
>>> RPM: $1.88
>>>
>>> We show ads at the bottom of the "local view" only. Each session gets 
>>> one impression and the ads don't rotate.
>>>
>>> This is a lot better than I've been led to expect. It will be 
>>> interesting to see what happens when the production version gets ads. We 
>>> have on average 300k impressions per day.
>>>
>>> How does this compare with the experience of others?
>>>
>>> -John Coryat
>>>
>>>
>>>

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