On 26/02/07, Jason Cartwright <[EMAIL PROTECTED]> wrote:


Yes, however if you are using other people's server juice and bandwidth
then you should pay for it on their terms. Not a big ask. If the banner
or whatever payment terms they have annoys you, then don't go back.


If you don't want me to look at your site, on my terms, don't put it on a
public network; otherwise I'll do what I like with what you serve me,
including not taking content (aka adverts)on my PC


If banner-ad doesn't make companies enough money to survive, isn't
that up to them - and whether I block the ads or not, isn't that up to
me?

The problem here is that you are seemingly disconnected from the effects
of ad blocking. I run a fair-sized website that employs people. If
everyone blocks the ads the website wouldn't exist, the people running
it wouldn't have jobs, and the users wouldn't get their content.


If your only revenue stream is adverts, then you're doing something wrong.
Unless you're an ad agency of course (i.e. google). Why not sell something;
extra content for example? If it's good, and you have a strong community
people will pay. Infact if your ads are non-intrusive (eg. some small
google, or other text ads) and you have good content for free, I'll
white-list you and click on your ads without reading them.

In short you shouldn't build a website around ads, build it around good
content; then put a few small ads in to generate revenue.


In the shorter term - advertising will always get to you as there is too
much money involved. Banners are one of the least evil ways of doing
this. Block them and you'll get crap spammy websites, "flogs" [1], and
advertorials.

Nobody can stop you blocking ads, but by doing so you are taking food
from people's tables.


If a website is crap and spammy or is astroturfing I won't go to it, so
that's not a real problem. Secondly I'm not taking food off any one's table,
it's a bad business model that's doing that. I'm happy to support sites that
give me good content as long as they don't force me to gouge my eyes out.
The advertising companies (double-click et. al.), and those who support them
however, can take a running jump, or develop a sustainable bussiness model.
Their choice.

Vijay

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