On Jun 14, 2011, at 22:53, Christopher Stone <[email protected]> 
wrote:
> In any case I'll keep buying my upgrades direct unless and until using the 
> app-store becomes genuinely in my best interest (if they ever decide to 
> manage upgrades that is).

I doubt very much that there will be charged upgrades in the App store. There 
are a few reasons that it is not in Apple's interest to add this support, and 
there is also not a huge need. Yes, there are some products where a paid update 
model makes sense and works, and if they ever do adopt it into the App Store 
they couldn't do better than the BareBones model, I don't think (buy it once 
and you always get upgrade pricing for future versions). It might seem odd, but 
Apple actually wants to drive the price of software down, as that makes the new 
software much more desirable. For example, I know a lot of people who are 
suddenly using Aperture now that it's not $300, and tons of people have bought 
Pages for $15 (or is it $20? I'm on my iPad and there is no way to see the Mac 
app store from it) that would never have spent the money on iWork.

Apple's solution to this would be that BBEdit 10 is released as a 'new' product 
in the app store at a cost of $30, that way everyone gets the upgrade price, 
even if they are new customers.

Btw, I am not suggesting this is what Barebones should do, but it is what APPLE 
seems to want all developers to do.

Way back when Snow Leopard was announced I wrote a long email to Steve Jobs 
about why I thought 10.6 should be free or practically free. Faster adoption, 
reduced support time for older versions, and a universal baseline for 
developers were some of the reasons I gave. I'm guessing he was already 
thinking along those lines since not only was Snow Leopard practically free, 
but now Lion is even closer to being free for customers with multiple computers 
since the single $29 charge covers ALL your machines.

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