I am going to stick my neck out.  I am not opposed to plans having set goals 
and expectations.  BUT, if you are going to set goals, you also have to include 
what the costs of achieving those goals are and then work to make sure that the 
budgets of the agencies responsible for carrying out the goals are increased 
accordingly.  These costs are varied.  It can be added staff for planning and 
design.  It can be capital construction costs.  Any capital construction costs 
have to also recognize and account for ongoing maintenance costs.  Improved 
maintenance is a priority in and of itself without adding anything new.  There 
will be needs for more equipment (paint trucks, plows, etc.) as well as for 
crews / personnel to operate them.  What does an effective education program 
look like?  How much does it cost to implement?  Who should implement it?  If 
you want an effective program it will take a lot more resources than one person 
at the city.  Etc. Etc.  Not including resource needs in the Platinum Plan was 
a major failure of that plan, in my opinion.  Now go ahead and chop my head off.

Arthur Ross, Pedestrian-Bicycle Coordinator
City of Madison Traffic Engineering Division
215 Martin Luther King, Jr. Blvd., Suite 100
PO Box 2986
Madison, WI  53701-2986
608/266-6225

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