I haven't advertised with google... recently... but given the amount
of money MS has obviously put into the add, and the average
click-through rates generally being so low, I'd expect it'd take a lot
of clicks before the folks at MS even noticed... You know, tons of
impressions at 2% click-through... 5,000 clicks later it goes up to
2.5%... (random numbers chosen for emphasis)... granted, it's all sort
of moot anyway as I really was just joking about setting it up as a
scheduled task. :)

> Well, as an advertiser I get reports on impressions and
> clicks, so I'd be a
> little skeptical that I had a number of clicks that didn't
> jive with the
> number of impressions.

> I would think somebody is using me to increase their
> profits, or cause me to
> lose mine.

>> -----Original Message-----
>> From: S. Isaac Dealey [mailto:[EMAIL PROTECTED]
>> Sent: Monday, August 22, 2005 4:11 PM
>> To: CF-Community
>> Subject: RE: Microsoft targetting CF
>>
>> > Well if in the DB they have only delivered that ad to
>> > the
>> > site 50 times,
>> > however there are 100 clicks, then wouldn't that be a
>> > little odd?
>>
>> Not necessarily... I suspect they not only allow but are
>> grateful for
>> if not expect their ads to be cached for a certain period
>> of time on
>> the server where the ad is delivered -- it eliminates a
>> great deal of
>> bandwidth usage both for them and for the site delivering
>> the add...
>> Of course, I could be way-off base, but since every other
>> syndication
>> technology I've seen encourages (or demands) some form of
>> caching, I'd
>> be surprised if Google simply said "SUCK OUR BANDWIDTH
>> DRY! WE DON'T
>> CARE! CRASH OUR SERVERS WITH A GROTESQUE AMOUNT OF
>> TRAFFIC!"


s. isaac dealey   954.522.6080
new epoch : isn't it time for a change?

add features without fixtures with
the onTap open source framework

http://www.fusiontap.com
http://coldfusion.sys-con.com/author/4806Dealey.htm




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