Ha ha. Our marketing person got a kick out of that. But not a 'E' kick, just an 'e' kick.
> -----Original Message----- > From: Jim Davis [mailto:[EMAIL PROTECTED] > Sent: Thursday, October 05, 2006 3:08 PM > To: CF-Community > Subject: RE: E or e? > Importance: High > > > -----Original Message----- > > From: Ray Champagne [mailto:[EMAIL PROTECTED] > > Sent: Thursday, October 05, 2006 2:30 PM > > To: CF-Community > > Subject: E or e? > > > > We're developing a new logo here. When writing e-Commerce, e-Marketing, > > e-whatever, is it supposed to be a big 'E', little 'e', or does it even > > really matter? > > Speaking from our marketing folk (yes, now YOU, Ray Champagne, can benefit > from the millions of dollars wasted as well!) it's a little "e". > > Apparently the shape of the "e" is soft and approachable. Like a family pet > or a tribble. > > It's dynamic and kinetic (like the "swoosh" contrail that marketers just > cream their jeans over). > > It indicates that the system is "electronic" but not overpoweringly so - > what important is still the capitalized word following it. > > Big "E" is hard and angular. Difficult. Foreboding. Big "E" would kick > puppies. > > Jim Davis > > > ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~| Introducing the Fusion Authority Quarterly Update. 80 pages of hard-hitting, up-to-date ColdFusion information by your peers, delivered to your door four times a year. http://www.fusionauthority.com/quarterly Archive: http://www.houseoffusion.com/groups/CF-Community/message.cfm/messageid:216887 Subscription: http://www.houseoffusion.com/groups/CF-Community/subscribe.cfm Unsubscribe: http://www.houseoffusion.com/cf_lists/unsubscribe.cfm?user=11502.10531.5
