mxEi.NETWeb2.0-Marketing

> -----Original Message-----
> From: Tony [mailto:[EMAIL PROTECTED]
> Sent: Thursday, October 05, 2006 3:20 PM
> To: CF-Community
> Subject: Re: E or e?
> Importance: High
> 
> how about mxEi
> 
> YESSSS!!!!
> 
> On 10/5/06, Ray Champagne <[EMAIL PROTECTED]> wrote:
> > Ha ha.  Our marketing person got a kick out of that.  But not a 'E'
kick,
> > just an 'e' kick.
> >
> > > -----Original Message-----
> > > From: Jim Davis [mailto:[EMAIL PROTECTED]
> > > Sent: Thursday, October 05, 2006 3:08 PM
> > > To: CF-Community
> > > Subject: RE: E or e?
> > > Importance: High
> > >
> > > > -----Original Message-----
> > > > From: Ray Champagne [mailto:[EMAIL PROTECTED]
> > > > Sent: Thursday, October 05, 2006 2:30 PM
> > > > To: CF-Community
> > > > Subject: E or e?
> > > >
> > > > We're developing a new logo here.  When writing e-Commerce,
e-Marketing,
> > > > e-whatever, is it supposed to be a big 'E', little 'e', or does it
even
> > > > really matter?
> > >
> > > Speaking from our marketing folk (yes, now YOU, Ray Champagne, can
benefit
> > > from the millions of dollars wasted as well!) it's a little "e".
> > >
> > > Apparently the shape of the "e" is soft and approachable.  Like a
family
> > pet
> > > or a tribble.
> > >
> > > It's dynamic and kinetic (like the "swoosh" contrail that marketers
just
> > > cream their jeans over).
> > >
> > > It indicates that the system is "electronic" but not overpoweringly so
-
> > > what important is still the capitalized word following it.
> > >
> > > Big "E" is hard and angular.  Difficult.  Foreboding.  Big "E" would
kick
> > > puppies.
> > >
> > > Jim Davis
> > >
> > >
> > >
> >
> >
> 
> 

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