> But to this day, Radio Shack, and many others, > still ask for at least your zip code before > ringing up a sale. And every time I get a > haircut, one of the simplest services, I am > asked to provide my telephone number so they > can track me.
Does their ability to track you provide you with ANY additional benefits? I see most web sites with shopping carts being the same way. If a customer wants my widget, they give me money and I ship one. At most I need their shipping address, and maybe a phone number or e-mail address in case there is a problem with the order. Having an "account" doesn't really provide them with any significant benefit in most cases. There are times where it comes in handy (like Pizza Hut so I can order the same thing over and over again easily <g>), but they should be the exception rather than the rule, IMHO. -Justin Scott ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~| Logware (www.logware.us): a new and convenient web-based time tracking application. Start tracking and documenting hours spent on a project or with a client with Logware today. Try it for free with a 15 day trial account. http://www.houseoffusion.com/banners/view.cfm?bannerid=67 Message: http://www.houseoffusion.com/lists.cfm/link=i:4:198741 Archives: http://www.houseoffusion.com/cf_lists/threads.cfm/4 Subscription: http://www.houseoffusion.com/lists.cfm/link=s:4 Unsubscribe: http://www.houseoffusion.com/cf_lists/unsubscribe.cfm?user=11502.10531.4 Donations & Support: http://www.houseoffusion.com/tiny.cfm/54

