That's so going to be my next project name. "Bumfluff v3.5" On Jan 30, 2008 8:19 PM, Mike Kear <[EMAIL PROTECTED]> wrote:
> The very first time I heard the term "CRM" was at a Microsoft Partners > presentation some years ago. This hotshot product manager was > giving a presentation about the great new CRM product MS was > introducing in the next quarter. We saw lots of great import/export > features, web enabling, mail handling, how it interrelates seamlessly > with their other server products, etc etc.. but at no stage in his > 45 minute presentation did the hotshot ever use the words "Customer" > or "Relationship". > > I had never heard the term "CRM" before so i spent most of the time > working on what it was this guy was talking about - trying to work out > what a CRM was exactly. Was this thing anything i should know about? > Was it something i could sell? To who? What the HELL is it???? > Would i use it in my own business? What for? About half way through > I noticed most of the people around me looking bored and not reallly > paying attention. I asked the guy next to me if he knew what CRM > meant. He said "Havent got a clue." I asked the guy on the other > side. Same answer. All around us, no one had any idea what a CRM > was, and we were all trying to grab a closer look at the screens that > were flashing on the screen in front of us trying to get some idea of > what a CRM was. But the screens were in typical fashion simply > motherhood statements - "richly enabling the web", "improving > corporate efficiency" etc - nothing there - every presentation ever > done by Microsoft says the same thing. "multiple licences", > 'compatibility with current and new server products", "sales > incentives", "special pricing for partners for next 6 weeks" big > deal - every Microsoft presentation says that. BUT WHAT THE (*&%# is > a CRM product???? > > So in short, the entire presentation was completely wasted on most of > the audience of about 3500 sales partners - none of us knew whether > this great newfangled thingamejig was going to fit into our business > plans or not. > > All he had to do was say "Customer Relationship Management" at some > stage, early in the presentation, and it might have been useful. > > The moment afterwards when I told him he'd given the entire present > and never once told us what he was showing us was magic. HIs face > went pale and I thought he was going to faint. LOL > > It's amazing how often a similar thing happens. Look at your own > software announcements ... "Bumfluff V 3.5 is now released!" Then a > whole bunch of stuff about the bugs fixed, esoteric features added, > Mac version now released, updated to work with IE7 and Vista, > Great. What does it do? Do i care? Would i use it? I never saw > Bumfluff V3.0 or previous versions, so why would i be interested? > What does it do? > > Cheers > Mike Kear > Windsor, NSW, Australia > Adobe Certified Advanced ColdFusion Developer > AFP Webworks > http://afpwebworks.com > ColdFusion, PHP, ASP, ASP.NET hosting from AUD$15/month > > ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~| Adobe® ColdFusion® 8 software 8 is the most important and dramatic release to date Get the Free Trial http://ad.doubleclick.net/clk;160198600;22374440;w Archive: http://www.houseoffusion.com/groups/CF-Talk/message.cfm/messageid:297781 Subscription: http://www.houseoffusion.com/groups/CF-Talk/subscribe.cfm Unsubscribe: http://www.houseoffusion.com/cf_lists/unsubscribe.cfm?user=11502.10531.4
