Tom: So you don't think that an ISP-branded e-mail creates stickiness? I'll have you man our helpdesk after we send a letter to our new subscribers from acquisitions that they need to change their e-mail address. It's not 100%, but it's a significant and measureable quantity.
We encourage our customers to use our e-mail account, but because we believe it reduces churn. Frank -----Original Message----- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Tom Storey Sent: Thursday, December 20, 2007 6:44 AM To: Ted Mittelstaedt Cc: groupstudy; cisco-nsp@puck.nether.net Subject: Re: [c-nsp] OT: How do you fight spam in your enterprise? I need help On 20/12/2007, at 7:32 PM, Ted Mittelstaedt wrote: > Most ISP's run mailservers to help contain customers. The idea is > if you keep them off of gmail, they won't be pitched as often by > your competitors. And not just because offering customers a free mailbox with their internet connection is the standard thing that ISPs do? Ive worked for two ISPs over the past 4 years in varying roles from customer service to network engineer (one a wholesaler), and Ive never heard of an ISP offering free mailboxes simply to retain customers because they can be poached more easily if they use one of the other free email providers. One of the biggest reasons for offering a free mailbox has been advertising for the ISP in question. And apart from advertising, its convenient for customers, in particular those who are new to the Internet. Having something at their fingertips that they dont need to think about is most definitely something they appreciate. You seem to have a very interesting take on things. :-) _______________________________________________ cisco-nsp mailing list cisco-nsp@puck.nether.net https://puck.nether.net/mailman/listinfo/cisco-nsp archive at http://puck.nether.net/pipermail/cisco-nsp/ _______________________________________________ cisco-nsp mailing list cisco-nsp@puck.nether.net https://puck.nether.net/mailman/listinfo/cisco-nsp archive at http://puck.nether.net/pipermail/cisco-nsp/