Hey there,
I am Charlie. I've been lurking on this list for awhile since I blog for and
at Office Nomads in Seattle. When I explain Office Nomads to folks, I rarely
have this issue so I thought I'd finally say something on this list.

I don't know if it's who I talk to or that I am in Seattle so the idea of
community is a bit easier for people to digest but when asked if I work at
home (I am a writer for a magazine based in the Bay Area as well as a
blogger) I generally say, "I work out of Office Nomads. It's a coworking
space."
Then they say, "oh.... yeeeeeah" as if they may have heard the term
coworking but I know they haven't, so I explain.
"Yeah, it's great. I have an office to go to where I get work done instead
of trying to work at home where I always get distracted by laundry, the cat
or what have you. But the best part is that I have an office life again
which also helps me get work done. You know, after working at home for
awhile, I realized how much I missed that social interaction you only get
with your office mates. I get that again at Office Nomads. We're all
coworkers even though we don't actually do the same things."
Invariably, the person I am talking to gets it then and they drop the word
"community" into the conversation on their own, somehow.
Personally, while I think the concept of community being a part of coworking
is extremely important, I think the term is a bit too nebulous for most
people unless they are tuned into thinking about it on a regular basis
anyway. And let's face it, most people today don't. So I try to leave it out
until I've got someone on the hook already by using concrete terms I know
they'll get: "office life," "social interaction you only get with office
mates," and that sort of thing. Like I say, when folks can releate to the
concept (and who in this culture, can't releate to the concept of office
life?) they can and will get that the important aspect is the community.
Then I can tell them that coworking made me feel like a productive member of
society again and they don't look at me like I'm nuts. Until I tell them
I've been to over 40 Phish shows, spent a summer at the South Pole or rode
every inch of the New York City subway system on one token when I was 17 for
a school project. Then they look at me like I'm nuts again and then everyone
feels more comfortable!

hope this helps you come up with a description that deliniates for folks the
difference between coworking and virtual offices.
c


On Fri, Dec 12, 2008 at 8:01 AM, LaurenB <[email protected]> wrote:

>
> Tony,
>
> Thank you so much for information!!  I am open to all the help I can
> get!  I was trying to explain the atmosphere to a commercial
> realtor...I need to come up with my elevator speech that is creative
> and accurate!!
>
> P.S.  I love your home page!
>
> Lauren
> >
>

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