Hi, We aren't downtown per se but in a neighborhood a few minutes away. Business people didn't understand why we were here but our target market sure did, it's the best place to live in town. You have to think about where your potential / futur members live and already hang out and work. In our case more than half the members can get here quickly on foot or by bike and already used the cafes, bars and restaurants close by in their day to day life before we existed. My experience is that it's hard to make people change their routine and what they like doing, you have to become a nice to have addition to their life, the more effort it entails, the harder it is.
So you should consider Mississauga in that light, not in the "business core or not" light. Are their freelancers living close by? Are they happily staying in the area you are looking at? Having said that, their might be other types of people you can look at than the purely freelancing crowd we did. For example we got demand from creative employees who live off the Montréal island and who would have liked an off island location where they could get their employer to rent a few desks for a very small location they could get to much quicker every day. It could mean an interesting coworking space with a few freelancers and people from various companies working offsite from their regular job. Maybe there's something like that for Mississauga, maybe something else. As with the town hall idea, the number one recommandation is always to find your community first (wherever they are), build the space they need after. Patrick --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "Coworking" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/coworking?hl=en -~----------~----~----~----~------~----~------~--~---
