I'd hate to use the term "evangelizing" because of the religious implications, but one of the greatest barriers I have encountered is educating people on the concepto of coworking. This has been a real challenge to get people on board. I'm aware of the alternatives Jelly's (We are active participants in #JELLYWEEK 2012), Events, etc. But I am curious about how others have entered in developing markets.
Our Coworking Space is located in Cali, Colombia and after a few false starts we've launched in Jan2012 to coincide with #JELLYWEEK.this is only our second Jelly Day (We've opted for a WeekLong Jelly) but have seen since our publicity campaign (Mosty social media, and previous contacts) that people are a bit reluctant because they are not aware of the concept. We've also send informative campaigns, (read powerpoint presentation via slideshare, and reference to youtube videos). So to all coworking spaces abroad, how have you spread the word? I appreciate any feedback David Coworking Tequendama http://coworkcali.com @coworkcali -- You received this message because you are subscribed to the Google Groups "Coworking" group. To post to this group, send email to [email protected]. To unsubscribe from this group, send email to [email protected]. For more options, visit this group at http://groups.google.com/group/coworking?hl=en.
