I always advocate for being awesome in real life first. Imagine if you took the resources it takes to make social media content, where everyone is always shouting louder and louder to get attention, and instead directed that to hosting an amazing fun creative dinner party in the space.
People have an incredibly fun time, they make friends, they tell everyone they know about the experience they had, and maybe some of them even post about it on social media. Then the attention comes to you. If you're aching to create content online, I wonder how you can do so in a way that's authentic and passionate and something that people can connect emotionally with. I'm a big fan of storytelling. I bet if you interviewed members, in text or audio or even video form (or all three!), and had them tell real stories of experiences they had and things they've learned, that would be a worthwhile endeavor even if it doesn't directly convert to sales right away. Tony *---* *New Work Cities <http://nwc.co/consulting> - Helping people build better coworking cultures.* *Open Coworking <http://opencoworking.org/> - Championing the global coworking movement.* *Latest projects: NWC Organizers Club <http://nwc.co/club>* *New: Support the free resources of coworking.org <http://coworking.org/> for only $9/mo. Learn more! <http://opencoworking.org/news/support-open-coworking/>* [image: Inline image 8] <http://tonybacigalupo.com/>[image: http://twitter.com/tonybgoode] <http://twitter.com/tonybgoode>[image: http://facebook.com/tonybacigalupo] <http://facebook.com/tonybacigalupo>[image: http://linkedin.com/in/tonybacigalupo] <http://linkedin.com/in/tonybacigalupo> On Thu, Jun 16, 2016 at 11:46 AM, Simon Anez <[email protected]> wrote: > I'm curious if anybody here runs a successful blog that's on their > coworking space's main website? > For years we hired some SEO company to do our blog, this was obviously a > mistake > I've been rethinking over our blogging strategy and would like to hear > your thoughts and experiences > > Content should be locally targeted, with topics that would interest our > local target audience > It should be helpful and if possible entertaining, i'm thinking guides on > the different topics of building businesses/freelancers > I'm not big on blogging reports about past events but that's just me > > Some if not most coworking spaces don't even have blogs or are not really > updated, so i'm curious to discuss this topic further with anyone. > > -- > Visit this forum on the web at http://discuss.coworking.com > --- > You received this message because you are subscribed to the Google Groups > "Coworking" group. > To unsubscribe from this group and stop receiving emails from it, send an > email to [email protected]. > For more options, visit https://groups.google.com/d/optout. > -- Visit this forum on the web at http://discuss.coworking.com --- You received this message because you are subscribed to the Google Groups "Coworking" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. For more options, visit https://groups.google.com/d/optout.
