Re: [Declude.JunkMail] Email Marketing

[Matt]

Andy, Harvesting from business cards dropped in a fish bowl is not a best practice, even if they feel justified in doing so.  Address collection should be done by a method that follows MAPS standards, and E-mail campaigns need to follow their same best standards as well. Even if you do so, you will likely still find yourselves vulnerable to places like SpamCop.     Basic Mailing List Management Guidelines for Preventing Abuse     http://www.mail-abuse.org/manage.html Matt Andy Ognenoff wrote: The first thing I would do is check to see if your Internet provider has a TOS that prohibits spamming (which is very likely). If so, you may want to pass that information on to the marketing department. If they know that their actions could risk the company losing Internet access even temporarily, they will likely think twice about it. Understood...but what they want to do is not what I would classify as spam if it's done correctly. Gathering email addresses from people who opt-in to receive special offers or news and sending out those special offers to only those people wouldn't be spam. My question was really how do I explain what the technical aspects of running a legit email marketing campaign involve and perhaps helping me compile a list of those technical aspects so I don't accidentally leave any out. Have no fear...if I can't make them understand the difference between a legit email campaign and SPAM they won't be doing it at all. :) - Andy --- [This E-mail was scanned for viruses by Declude Virus (http://www.declude.com)] --- This E-mail came from the Declude.JunkMail mailing list. To unsubscribe, just send an E-mail to [EMAIL PROTECTED], and type "unsubscribe Declude.JunkMail". The archives can be found at http://www.mail-archive.com. -- ===================================================== MailPure custom filters for Declude JunkMail Pro. http://www.mailpure.com/software/ =====================================================