There is a really different attitude in the DevCo side of the business that I am now on. Really, really different. It is so pro-Developer, pro-Quality, pro-getting out there that it is quite astounding.
Look forward to learning more.
Hi Paul,Unfortunately, I am not in a position to authoratively answer your questions. Borland as far as I know has no plans to host Delphi on Eclipse (JBuilder is going that way though), the comment about the credit cards is that DevCo has to get back to being value for the developer - the one who buys, not the big company with the CTO/CIO who issues the big purchase orders.Are there going to be any more updates for D2005? Not that I am aware of. Do I know that DevCo are hiring more R&D staff? Yes - they are committed to significantly expanding the R&D team. The comment about "Borland can't make money out of the IDE business" is rubbish - it can't make money out of the Java IDE business with its current strategy but that comment has ABSOLUTELY nothing to do with the Delphi business - or InterBase business for that matter.There is a really different attitude in the DevCo side of the business that I am now on. Really, really different. It is so pro-Developer, pro-Quality, pro-getting out there that it is quite astounding.About your inability to receive our special offers, there isn't much I can do about that at the moment either. I do hope to be able to sort out all of these issues in the short term. But there is some internal structural changes going on at Borland. Also be aware that if you have an anti-Spam filter, or you have had one in the past you may no longer get emails from us.If you want to talk about this offline, and off-email then call me and I'd be happy to chew the fat as it were :-)I am planning a Delphi User Group meeting for next month, I want it to focus on "news/roadmap" and some valuable stuff. I would like to focus an evening around win32, .net and a show case - so everyone gets value.Richard---Richard Vowles, Solutions Architect, Borland New Zealandemail: [EMAIL PROTECTED]phone: +64-9-9184573cell: +64-21-467747other: MSN [EMAIL PROTECTED], skype: rvowles
From: [EMAIL PROTECTED] [mailto: [EMAIL PROTECTED]] On Behalf Of Paul A Norman
Sent: Thursday, 27 April 2006 2:38 p.m.
To: NZ Borland Developers Group - Delphi ListSubject: Re: [DUG] More Delphi news...
Thanks Richard,I think that folks might like to see the warning in another article on the same site you point us to Richard. Entitled "Borland gambles without developers " (http://www.regdeveloper.co.uk/2006/02/09/borland_exits_ide_market/ ) it is a chilling insight into what is happening at a deep level, and there is little in the new article to make me feel any happier than thinking that Borland (and who ever developes the IDE) wants to have its cake and eat the crumbs ( us) as well.What do people think, does all of that newest article ( http://www.regdeveloper.co.uk/2006/04/26/brown_borland_tools/) reflect solid, careful, purposeful thinking, or is it just some market anaylist just trying to skim the best ideas from things happening already from other inovaters like Red Hat etc ?"There is a model with the likes of Red Hat making money from support and added services. Borland is a global company and the IDE business will be global," Brown said. "It will be a matter of how can we get more of the IDE products into developers hands for good money, and [being] less hung up on licensing model," Brown said. "When we spin off the IDE business we will be a big startup.""Another challenge is who will buy Borland's tools. One reason Borland moved into ALM and upped its pitch was to target executives and IT directors who - unlike developers - hold the keys to the large purchasing decisions. It seems Borland's IDE business will try to shift pricing to suit the budgets of developers, whose spending runs to several thousand dollars and can be put through on a credit card. "We won't be speaking to CTOs except in rare instances," Brown said.
"Borland is evaluating subscriptions, but Brown noted there is unlikely to be a change in the short term to the current licensing-base approach . The IDE business also expects to use web-based marketing to reach developers."
So they are going to do more with less? and keep more people happy? What is this talk of paid services - make us cash cows "developers, whose spending runs to several thousand dollars and can be put through on a credit card" instead of properly resourcing us initially with decent help files and stuff (as happened D2005 forward?)"Support" on things that aren't properly explained or made to work properly in the first place, now to be charged to our 'several thousand dollar ' credit cards?For the first time ever I would have to ask, will the IDE development company be giving me value for money, now that the traditional corporate culture of Borland, service, reliability, character, and longterm commitment, all good traits, are not guranteed in a new entity that is already simply evaluating the limit on my credit card? And thow to pull more out from us?Did someone else mention Lazarus, Mono and so on today . . . . ?Does there need to be careful thoiught into whether getting money into Lazarus, or like, would pay better dividends long term than just becoming cash cows to soneone elses share holders?I still don't have a D2005 that works properly . . . any more free fixes for that in the pipeline?As far as the new web marketing satrategy goes, I never got advised of the discounted offers on the D2006. Yet I ticked every box ever put in front of me to request such notifications."Brown is placing his faith in the concept of "smaller means more efficient." He believes a smaller organization, independent of the large Borland machine, will have more resources to develop features and functions instead of just "writing infrastructure." Brown estimates that two thirds of resources for JBuilder went into building infrastructure and just one third into features.Can you have features with out being supported by a decent infrstructure?What is meant here? reliance ion the IBM Eclipse and conmnected projects?- or gold from lead via our credit cards?
Paul A Norman
On 27/04/06, Richard Vowles < [EMAIL PROTECTED]> wrote:Richard Vowles, Solutions Architect, Borland New Zealandemail: [EMAIL PROTECTED]phone: +64-9-9184573cell: +64-21-467747other: MSN [EMAIL PROTECTED], skype: rvowles
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