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Cor Nouws wrote:

> Not wanting to push my idea, but the wording of the last version was not
> OK anyway (I'm not native English, but that should be clear from my
> writings ;-) ). Better would be  "You tó can have the latest office for
> free! Genuine."


Well, how's about this:

- - We want to push that we're an open source product
- - Ideally, the positioner should play on the name
- - We're looking at promoting the OOo 2.3 upgrade
- - We're addressing people who are looking to alternatives to the latest,
expensive MS Office version and who might be open to migrating to a new
product
- - And it needs all this:

>> A positioner
>> does need to  be catchy, it needs to roll off the tongue, it needs to
>> work on several levels, it needs to be short, and it needs to be make
>> instant sense to people who have never heard of the product (without
>> requiring any kind of explanation). So, whatever we replace it with, it
>> has to meet those criteria.

So as a starting point:

"Open up."



- --
Steven Shelton
Twilight Media & Design
www.TwilightMD.com
www.GLOAMING.us
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