Charles-H. Schulz schreef:

let me explain a little bit further how I "decided" to come back with a
line for OOo.
I came up with this while writing my presentation for Barcelona. My
conference is about "marketing ODF to the OOo community". It is not so
much about ODF as an attempt to explain to the OOo community why ODF is
important for OpenOffice.org .  One of the core values I was thinking
about ODF as the default file format was that in some way, it was
transcending OOo. (More on that... in my conference) . And then I
realized that, if I were to explain that ODF is much more than a file
format, then OOo was not just an productivity suite or a set of
applications. It's a tool allowing people to unleash their creativity,
and to me creativity is not just drawing or sculpting, it's also about
writing, and sharing with others. Sharing with others is one essential
element of work, of one's daily job. Hence the contextual usage of a
productivity  suite at work. But  since this allows for users to be
creative and share their works, then it means that OOo allows users, and
more generally people to get in the network, take in the game, to
participate. So to me, OpenOffice.org enables participation. It's not a
productivity suite, it's a participation enabler.

Hope this helps,


Yes, your explanation is very clear. Thanks. And the idea is right.
But I don't think the words make a clear appeal / invitation to our target public - which are not the OOoCon visitors. They do not primarily think in terms of participation when talking about office. Basic general feelings I think are 'wanted/used by others', 'new', 'free' ...

Regards,
Cor

--

Cor Nouws
Arnhem - Netherlands
nl.OpenOffice.org - marketing contact

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