On Wed, Jan 28, 2009 at 11:24 PM, Ivan M <[email protected]> wrote: > Hi Graham, > Just a small suggestion... > > On Wed, Jan 28, 2009 at 11:05 PM, Graham Lauder <[email protected]> > wrote: >> Some months back I touted the idea of a "Google OOo" campaign. The idea was >> to make it very easy and minimal cost for local communities to produce simple >> flyers and posters that give a simple call to action. The "Google OOo" >> statement would be the central part of the flyers with a simple message >> included. The messages would be translated into the local language or >> messages more appropriate to the local culture. The key is not to explain >> but to excite curiosity, to reinforce the call to an action. > > Because Google brands some of its software with its name - e.g. Google > Earth - the flyer might appear to be advertising a piece of Google > software - so people might search for "Google OOo" expecting something > from a Google domain. My suggestion would be to have Google "OOo", to > make the intended action more clear. > > ... and the why.OOo page should be updated - at least in terms of > design - before any major marketing campaign starts (that's not such a > small suggestion, but since I'm on a roll... :P) > > Regards, > Ivan.
P.S. The first thing that came up when I Googled "OOo" from Firefox [1] is a stock graph of Stream Global Services, Inc [2]. However, I tried the same search in Safari [3] and IE [4] and OpenOffice.org was indeed the first result - however, you may notice that these other browsers searched via google.com by default, while FF searched via google.co.nz, so this seems to be the cause. [1] http://www.google.co.nz/search?q=OOo&ie=utf-8&oe=utf-8&aq=t&rls=org.mozilla:en-US:official&client=firefox-a [2] http://finance.google.com/finance?client=ob&q=AMEX:OOO [3] http://www.google.com/search?client=safari&rls=en&q=OOo&ie=UTF-8&oe=UTF-8 [4] http://www.google.com/search?q=OOo&rls=com.microsoft:*&ie=UTF-8&oe=UTF-8&startIndex=&startPage=1 Regards, Ivan --------------------------------------------------------------------- To unsubscribe, e-mail: [email protected] For additional commands, e-mail: [email protected]
