Or how about:

Why OOo? Just google it!

Google might get annoyed at the use of their name as a verb, since if they don't defend it they could eventually lose the trademark.

But, the text above breaks it up so that users will not confuse OOo as a Google project. ("Google OOo" sounds like "Google Maps" or all the others.)

-Ben

On Jan 28, 2009, at 5:44 AM, Graham Lauder wrote:

On Wed, 28 Jan 2009 23:24:49 Ivan M wrote:
Hi Graham,

Hi Ivan,


Just a small suggestion...

On Wed, Jan 28, 2009 at 11:05 PM, Graham Lauder <[email protected] >
wrote:
Some months back I touted the idea of a "Google OOo" campaign. The idea
was to make it very easy and minimal cost for local communities to
produce simple flyers and posters that give a simple call to action. The "Google OOo" statement would be the central part of the flyers with a simple message included. The messages would be translated into the local language or messages more appropriate to the local culture. The key is
not to explain but to excite curiosity, to reinforce the call to an
action.

Because Google brands some of its software with its name - e.g. Google
Earth - the flyer might appear to be advertising a piece of Google
software - so people might search for "Google OOo" expecting something
from a Google domain. My suggestion would be to have Google "OOo", to
make the intended action more clear.

... and the why.OOo page should be updated - at least in terms of
design - before any major marketing campaign starts (that's not such a
small suggestion, but since I'm on a roll... :P)

Regards,
Ivan.

-------------

Good point, perhaps then a colon in the right place

Google: OOo

cheers
G


--
"The Best Things in life are 3"
http://why.openoffice.org

ISO 26300 compliant

Graham Lauder,
OpenOffice.org MarCon (Marketing Contact) NZ
http://marketing.openoffice.org/contacts.html

INGOTs Assessor Trainer
(International Grades in Office Technologies)
www.theingots.org.nz

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