On Mon, 20 Jul 2009 04:00:21 Per Eriksson wrote:
> Hi Ivan,
>
> This was exactly what I had in mind.
>
> Try shorten the options to only include what is behind each button, for
> example,
>
> Get extensions
> Get clipart
> Get templates
> Get clipart
>
> It has more action than "I'm looking..." :)

Actually you are incorrect and we went through this during the Website debate.  
The intent is not to demand an action of the user as your suggestion does, 
but to provide a statement of action that the user can relate to.

I will come back to the constant subtext.  

The unspoken question that is asked everytime someone lands on a page is:
"What now?"

The action statements answer that question in a way that the user can 
personally relate.

"Get whatever"  is brief abrupt and geeks love it for it's simplicity and 
brevity, but it's demanding in it's abruptness, it is a command.  The problem 
is that with people first response to a demand in an unfamiliar space 
is "No!"

No! maintains the feeling of being in control.  

However, make a statement that describes an action that the user can relate to 
and the decision tension is removed, there is no "black-white", yes-no, 
simply an agree-disagree which is much less threatening.     

Cheers
G

>
> Try also removing the lines to make the buttons look a little younger,
> it gives a freer touch to it. ;)
>
> Thanks a lot, this is exactly what I had in mind when starting this thread.
>
> Per
>
> Ivan M skrev:
> > Hi Per, all,
> >
> > I've got a basic page up at:
> > http://marketing.openoffice.org/tryouts/extend/
> >
> > It follows the style of the action statements on the homepage - feel
> > free to comment, update, etc. An alternative might be to enable a
> > drop-down on the homepage like we have for the download action
> > statement, and then let users jump on from there (however, we'd still
> > need a page like the one I made for those that don't have JavaScript
> > enabled).
> >
> > Regards,
> > Ivan.
> >
> > On Wed, Jul 15, 2009 at 8:57 PM, Per Eriksson<[email protected]> 
wrote:
> >> Hello,
> >>
> >> Ivan M skrev:
> >>> Hi Per,
> >>>
> >>> On Wed, Jul 15, 2009 at 8:42 PM, Per
> >>> Eriksson<[email protected]>
> >>>
> >>> wrote:
> >>>> [...]
> >>>> I would chose the Open Clip Art Library:
> >>>>
> >>>> Open Clip Art Library
> >>>> http://www.openclipart.org/
> >>>
> >>> Yes, that's a great source of clipart.... but the question is, how
> >>> easy is it to download clipart from there and import it into OOo? Is
> >>> it simple enough for the average user to do? Does it involve a complex
> >>> process, and if so, is there some way we can make it easier for users?
> >>> (Sorry, I seem to be asking more questions than usual these days :) ).
> >>> That's my only concern. Otherwise, let's go for it!
> >>>
> >>>> And I would organize the Extend page as follows:
> >>>>
> >>>> Get Extensions
> >>>> http://extensions.services.openoffice.org/
> >>>>
> >>>> Get Templates
> >>>> http://templates.services.openoffice.org/sv
> >>>>
> >>>> Get Clipart
> >>>> http://www.openclipart.org/
> >>>
> >>> It's a bit spartan - it would need some graphics (I'll scavenge
> >>> appropriate graphics from the Galaxy icon set... maybe a few
> >>> screenshots/examples) and maybe a line or two under each of these
> >>> headings (e.g. provide some examples of extensions). But other than
> >>> that, it's perfect - let's keep it short and straight to the point.
> >>>
> >>>> If you like to I can prepare a page like this.
> >>>
> >>> That would be great! I don't have access to the main OOo website area
> >>> - do you have CVS access to the website project or the marketing
> >>> project so we can work on this together?
> >>
> >> I haven't got the access for website, but I do for marketing. Since it
> >> absolutely is marketing related, let's create a page under tryouts
> >> there.
> >>
> >> Per
> >>
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-- 
Graham Lauder,
OpenOffice.org MarCon (Marketing Contact) NZ
http://marketing.openoffice.org/contacts.html

INGOTs Moderator New Zealand
www.theingots.org.nz


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