On Wednesday, 23 September 2015 at 13:58:09 UTC, Adam D. Ruppe
wrote:
We should get TV commercials.
I'm not even really kidding, when I see something advertised on
television, it plants a seed in my brain that this brand is
serious and mainstream. After all, they were able to secure a
spot on my local channel!
We're talking about perception here and there may not be a
technical solution to that. It is a marketing problem and what
do professional marketers do to make an impression of their
product?
It'd probably cost like a million dollars to sponsor Jeopardy!
or something though.
Television is a bit pie-in-the-sky, but I think you may be on the
right track. For example, I know I've seen
conferences/conventions that have some advertisement in their
program books. Sure, it won't have the shotgun reach of the
telly, but...well, I don't know about you all, but I don't even
own a TV.
Though targeted ads on Youtube might work? Adwords? Other
advertising networks?
-Wyatt
