I find that they're of limited use if you're designing for a small, local, specific user population.
For example, I recently worked with an internal IT group that was building an enterprise application for a department of about 100 users. The development team sat in the same building as the users, and we could drop in and watch the users work at any time. In this situation, there was very little need for abstraction or user modeling, and so we didn't bother with personas. On another recent project, (for a different company) the team developed personas, even though we were designing for a similar internal user group. The internal users HATED the personas that were created to represent them. The design team found the personas to be useful tools internally, but made the political decision to never again show the personas publicly. JS On Nov 13, 2007 5:33 PM, Robert Reimann <[EMAIL PROTECTED]> wrote: > Hi Oliver, > > Personas are a powerful and widely applicable design tool, but they do > have their caveats. ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
